Why We Viral
6.3/10Our productFree TikTok analytics tool for social media teams. It analyzes creators and competitors to show which formats, hooks, and topics drive views, and turns the findings into content ideas.
Disclosure: b stack radar is run by the maker of Why We Viral. We score it with the same criteria and sources as every other tool. How we rank tools
Data last updated November 2026 · Our methodology
Overview
Why We Viral is a free TikTok analytics tool for social media teams, agencies, and brand marketers. It analyzes the creators and competitors you choose and shows which video formats, hooks, and topics get more views than their average, so a team can see what works in its niche before planning content. A report reads in plain language, for example that product demos beat a creator's average while talking-head videos fall below it. Work is organized into projects, which group TikTok handles by client, campaign, or research topic. You refresh the public profile and video data when you need it. Overview and content reports are computed on the server, with filters that link charts and tables, and a history of analyses shows what changed after each refresh. AI video analysis explains why individual videos performed, plain-language search finds videos across tracked profiles, and standout videos can be saved to collections shared with the team. Reports export to CSV and PDF. Data is collected by a browser extension for Chrome and Edge on desktop. It uses your own TikTok session to read public profile and video information, and your TikTok login, cookies, and browsing history stay in your browser. Signing up takes an email address and a one-time code, and a sample report can be opened before creating an account. The service is free, with every feature included, no credit card, and no trial that expires. Each organization can have 10 projects, 200 tracked profiles, 25 collections, 5 team members, 500 data collection jobs a week, and 300 AI video analyses a month, and higher limits are available on request. It covers TikTok only, with no scheduling or publishing. Why We Viral is operated by Dominik Frey in Hungary.
Our Rating
Who Why We Viral is best for
Good fit
It is built for social teams that plan TikTok content from what competitors and creators publish.
Projects group TikTok handles by client or campaign, and reports export to CSV and PDF for client work.
It explains why videos in a niche performed well and turns winning hooks, formats, and topics into ideas to try.
Brand marketers can compare their TikTok performance with competitors and share findings in team collections.
A free plan with all features and no card lets an early team learn what works on TikTok at no cost.
The free plan with no card suits an independent social media manager researching a client's competitors.
It is free with no trial expiry, so a small brand can research TikTok content without a budget.
Less suited
- Mid-Market5/10
Up to 5 members and 10 projects cover one team, and higher limits require contacting the company.
An organization is limited to 5 team members and 200 tracked profiles, with no single sign-on or published security certifications.
Pros & Cons
Pros
- Free with every feature included, no credit card, and no trial that expires.
- Reports explain in plain language which formats, hooks, and topics beat a creator's average.
- AI video analysis and plain-language video search find standout videos without scrolling.
- Projects, shared collections, and up to 5 team members suit agencies and social teams.
- The browser extension collects data with your own TikTok session, and your TikTok login stays in your browser.
Cons
- Covers TikTok only, with no Instagram, YouTube, or other networks.
- Needs the desktop browser extension for Chrome or Edge to collect data.
- No post scheduling, publishing, or social listening.
- No integrations or API; data leaves only as CSV and PDF exports.
- Limits such as 200 tracked profiles and 300 AI analyses a month need a request to raise.
- Users are responsible for making sure their use complies with TikTok's terms.
Key Features
Why We Viral Pricing
Free
- 10 projects
- 25 collections
- 5 team members
- CSV and PDF export
- 200 tracked profiles
- Higher limits on request
- 500 collect jobs per week
- 300 AI video analyses per month
- Browser extension for Chrome and Edge
Frequently Asked Questions
Yes. The free plan costs 0 dollars a month, includes every feature, and needs no credit card. Organizations that need more than its limits can contact the company.
No. A browser extension collects public TikTok data using your own browser session. Your TikTok login, cookies, and browsing history stay in your browser.
Chrome and Microsoft Edge on desktop.
Yes. A sample report can be opened in the browser before signing up. Creating an account uses a one-time code sent by email.
Yes. Up to 5 team members per organization can share projects, reports, and collections.
TikTok only.
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