Overview
Mailchimp started as an email newsletter service and has evolved into a full marketing suite: email, social ads, postcards, landing pages, websites, and marketing CRM. It emphasizes data-driven Marketing 360 tools and AI assistants, with strong e-commerce features (abandoned cart, product recommendations).
Our Rating
8.4
out of 10
Ease of Use
9
Customization
8
Integration
9
Scalability
8
Analytics
9
Security
8
Support
8
Cost
8
Key Features
Email Marketing
Marketing Automation
Landing Pages
Segmentation
Reporting & Analytics
Integrations
A/B Testing
E-commerce Features
Mailchimp Pricing
Free
Free
0- 10,000 sends/mo
- Up to 2,000 contacts
Most Popular
Essentials
$11/month
or $132/year (save 0%)
- No branding
- 500 contacts
- Email support
Standard
$17/month
or $204/year (save 0%)
- More contacts
- Advanced analytics
Premium
$299/month
or $3,588/year (save 0%)
- 10k contacts
- Phone support
Frequently Asked Questions
Mailchimp offers excellent value for businesses looking for a comprehensive CRM solution with strong features and support.
Yes, Mailchimp typically offers a free trial or free tier so you can test the platform before committing.
Mailchimp integrates with many popular tools and platforms including email, marketing automation, and productivity apps.
