Pushnami vs Pushwoosh (2026): Pricing, Features & Verdict
Pushwoosh is our pick, scoring 6.9/10 against 5/10 for Pushnami on our Marketing criteria. Its biggest advantage: higher Cost score (8/10 vs 4/10). Only Pushwoosh has a free plan.
Last updated: November 2026

Pushnami
5/10
Web push notification platform from Austin. Brands and publishers can send their own browser push campaigns, or let Pushnami run push monetization on their sites as a managed service.

Pushwoosh
6.9/10
Pushwoosh is a customer engagement platform that sends mobile and web push, in-app, email, SMS and WhatsApp campaigns to app and website users, priced by monthly active users.
Feature-by-Feature Comparison
| Feature | ![]() | ![]() |
|---|---|---|
| Scores | ||
| Overall Rating | 5/10 | 6.9/10 |
| Scalability | 7/10 | 7/10 |
| Ease of Use | 6/10 | 6/10 |
| Customization | 5/10 | 7/10 |
| Security | 4/10 | 7/10 |
| Support | 6/10 | 7/10 |
| Cost | 4/10 | 8/10 |
| Integration | 4/10 | 7/10 |
| Analytics | 5/10 | 6/10 |
| Pricing | ||
| Free plan | No | Yes |
| Cheapest paid plan | Contact for pricing | Contact for pricing |
| Estimated cost for 10 users | Contact for pricing | Free Pay-as-you-go (Free) |
| Features | ||
| A/B Testing | ||
| E-commerce Features | ||
| Segmentation | ||
| Email Marketing | Not listed | |
| SMS Marketing | Not listed | |
| Social Media Scheduling | Not listed | |
| Webinars | Not listed | |
Pushnami vs Pushwoosh cost by team size
| Team size | Pushnami | Pushwoosh |
|---|---|---|
| 1 user | Contact for pricing | FreePay-as-you-go (Free) |
| 5 users | Contact for pricing | FreePay-as-you-go (Free) |
| 10 users | Contact for pricing | FreePay-as-you-go (Free) |
| 25 users | Contact for pricing | FreePay-as-you-go (Free) |
| 50 users | Contact for pricing | FreePay-as-you-go (Free) |
The plan that fits each team size, billed monthly, before add-ons and usage charges. Each cost opens that tool's pricing calculator for the team size.
Who Pushnami and Pushwoosh suit
Pushwoosh fits marketing teams better than Pushnami.
| Audience | Pushnami | Pushwoosh |
|---|---|---|
| Marketing Teams | 6/10Push Enterprise lets marketers send and target their own browser push campaigns, but it covers only one channel. | 8/10A no-code journey builder, segmentation and A/B/n testing let marketers run retention campaigns without engineering help. |
| E-commerce | 6/10The Shopify integration and WordPress plugin offer abandoned cart, browse abandonment and product announcement pushes, but there is little recent ecommerce-specific documentation. | 7/10Shopify and Magento integrations support triggered and abandoned-cart messages, though Pushwoosh is not an email-first commerce tool. |
| Enterprise | 5/10Custom-quoted Enterprise push software runs at about 10 billion messages a month, but there are no published security certifications. | 6/10The custom tier adds SSO, an SLA, MSA/DPA and private cloud hosting, but its scale and ecosystem are smaller than Braze or Airship. |
| Developers | Not rated | 8/10Broad SDK coverage, full API access on every plan and an MCP server make it practical to embed in mobile and web apps. |
| Government | Not rated | 3/10US agencies removed Pushwoosh code in 2022 after reports of Russia-based development, which may raise procurement concerns. |
| SaaS Companies | Not rated | 6/10In-app and push messaging help with product engagement, and integrations with RevenueCat, Stripe and Adapty support subscription businesses. |
| Small Business | 3/10There is no public pricing or self-serve plan, and the vendor now focuses on publishers and advertisers rather than small sites. | Not rated |
| Startups | Not rated | 8/10The free tier covers up to 1,000 MAU with unlimited push, and paid usage scales per 1,000 MAU with no base fee. |
Which One Should You Choose?
Why choose Pushnami

Our data shows no clear advantage over Pushwoosh.
Why choose Pushwoosh

- Has a free plan (Pushnami does not)
- Higher Cost score (8/10 vs 4/10)
- Higher Security score (7/10 vs 4/10)
- Better fit for marketing teams (8/10 vs 6/10)
Pros & Cons
Pushnami

Pros
- The Pushnomics machine learning engine, covered by four US patents according to the company, picks the content and send time for each subscriber.
- Proven at high volume: the vendor cites about 10 billion messages a month across more than 1,000 publisher sites.
- Smart Subscribe two-step opt-in prompts and segmentation by device, browser, location and page visits.
- The managed service lets publishers earn from push with almost no work beyond installing a script, and pays on Net 7 terms.
- The small Capterra review base is very positive, at 4.8 out of 5 from 9 reviews, with high marks for customer service.
Cons
- No public pricing, and third-party listings disagree widely, from $0.01 per subscriber to $449.95 per month.
- The company's focus has shifted to lead generation and advertiser traffic, so push software documentation is sparse.
- The WordPress plugin has about 30 active installs and is flagged on WordPress.org as untested with recent releases.
- No published security certifications such as SOC 2 or ISO 27001 on the website.
- Very few independent reviews, so it is hard to judge real-world reliability.
Pushwoosh

Pros
- The free tier includes unlimited push notifications and in-app impressions for up to 1,000 MAU, along with the full feature set.
- Usage-based pricing of $7 to $13 per 1,000 MAU has no base fee, so it stays affordable for growing apps.
- Push, in-app, email, SMS, WhatsApp and Asian messengers run from one journey builder with A/B/n testing.
- Wide SDK coverage, including Flutter, React Native and Unity, plus integrations with Segment, Mixpanel, Amplitude, AppsFlyer and RevenueCat.
- It holds ISO 27001:2022 and SOC 2 Type 2 certification, claims HIPAA compliance, and offers EU data hosting in Germany.
- Capterra reviewers rate customer service highly, giving it 4.7 out of 5.
Cons
- G2 reviewers report that some features are hard to find in the menus and that the admin UI can feel unintuitive.
- Some users report delays in notifications and report generation.
- SMS and WhatsApp fees are billed separately by third-party providers and Meta, which makes total costs harder to predict.
- SSO, an SLA and a dedicated manager are only on the custom tier, which starts at about $3,000 a month.
- The 2022 Reuters report on its Russia-based development led the US Army and CDC to remove its code, which may concern some security-sensitive buyers.
- There are no social media tools, and reporting is described as less detailed than some specialist analytics tools.
Not sold on either?
Frequently Asked Questions
Pushwoosh scores higher on our Marketing criteria: 6.9/10 against 5/10 for Pushnami. The largest gap is in Cost: 4/10 for Pushnami and 8/10 for Pushwoosh.
Pushwoosh has a free plan; Pushnami does not list one.
Pushwoosh is the better fit for marketing teams: we rate it 8/10 for them, against 6/10 for Pushnami.





