OneSignal vs Rival IQ: Complete Comparison (2026)
An in-depth comparison of OneSignal and Rival IQ to help you choose the right tool for your business.
Last updated: November 2026
OneSignal
7.1/10
OneSignal is a customer messaging platform for sending mobile push, web push, in-app messages, email and SMS to app and website users.
Rival IQ
5.6/10
Rival IQ is a competitive social media analytics platform that benchmarks brands against competitors across Facebook, Instagram, X, LinkedIn, TikTok and YouTube for marketing teams and agencies.
Feature-by-Feature Comparison
| Feature | | |
|---|---|---|
| Scores | ||
| Overall Rating | 7.1/10 | 5.6/10 |
| Scalability | 8/10 | 6/10 |
| Ease of Use | 8/10 | 8/10 |
| Customization | 6/10 | 6/10 |
| Security | 7/10 | 4/10 |
| Support | 6/10 | 5/10 |
| Cost | 7/10 | 4/10 |
| Integration | 8/10 | 4/10 |
| Analytics | 6/10 | 8/10 |
| Pricing | ||
| Free plan | Yes | No |
| Cheapest paid plan | $19/mo Growth | $239/mo Drive |
| Estimated cost for 10 users | Free Free | $239/mo Drive |
| Features | ||
| A/B Testing | Not listed | |
| Competitor Analysis | Not listed | |
| Email Marketing | Not listed | |
| Segmentation | Not listed | |
| SMS Marketing | Not listed | |
| Social Media Analytics | Not listed | |
| Social Media Scheduling | Not listed | |
| TikTok Analytics | Not listed | |
OneSignal vs Rival IQ cost by team size
OneSignal costs less at every team size we checked.
| Team size | OneSignal | Rival IQ |
|---|---|---|
| 1 user | FreeFree | $239/moDrive |
| 5 users | FreeFree | $559/moEngage Pro |
| 10 users | FreeFree | $239/moDrive |
| 25 users | FreeFree | $239/moDrive |
| 50 users | FreeFree | $239/moDrive |
The plan that fits each team size, billed monthly, before add-ons and usage charges. Each cost opens that tool's pricing calculator for the team size.
Which One Should You Choose?
Why choose OneSignal
- Has a free plan (Rival IQ does not)
- Lower estimated cost for 10 users: Free vs $239/mo
- Higher Integration score (8/10 vs 4/10)
- Higher Security score (7/10 vs 4/10)
- Better fit for small business (7/10 vs 4/10)
Why choose Rival IQ
- Higher Analytics score (8/10 vs 6/10)
Pros & Cons
OneSignal
Pros
- A free plan with unlimited push up to 1,000 MAU and 10,000 emails a month makes it cheap to start.
- Push, in-app, email and SMS run from one platform with cross-channel journeys.
- Reviewers on G2 and PeerSpot say the dashboard is easy for non-technical marketers to use.
- A broad integration catalog covers CDPs such as Segment, RudderStack and Hightouch, data warehouses, and analytics tools.
Cons
- PeerSpot reviewers call it expensive for large subscriber bases.
- Free and Growth plans cap segments at 6 and 10, and reporting history at 30 and 90 days.
- SMS pricing is not published and requires a sales conversation.
- Reviewers mention unclear documentation for advanced cases and limited in-app design options.
Rival IQ
Pros
- Competitor benchmarking across six networks, including TikTok and YouTube, is the feature reviewers praise most.
- Automated alerts flag boosted or unusually high-performing competitor posts.
- Scheduled exports in PowerPoint, PDF, CSV and PNG make client reporting easier for agencies.
- Reviewers describe the interface and charts as easy to learn and read.
- Social listening is included from the mid-tier Engage plan.
Cons
- There is no native publishing or scheduling.
- The entry price of $239 per month is high for small teams and freelancers.
- Drive includes only 1 user, and extra seats cost $10 per month each.
- Competitor history often begins only when you start tracking, and Drive keeps just 6 months of data.
- Some reviewers report slow support replies and want deeper video, reach and ad data.
Not sold on either?
Why We ViralOur product
Free TikTok analytics for social media teams: see which formats, hooks, and topics get views for any creator or competitor, and turn them into content ideas.
Made by the team behind b stack radar. Shown here because it fits this topic. It is not part of our rankings. How we rank tools
Frequently Asked Questions
OneSignal scores higher on our Marketing criteria: 7.1/10 against 5.6/10 for Rival IQ. The largest gap is in Integration: 8/10 for OneSignal and 4/10 for Rival IQ.
OneSignal costs less for 10 users: free on its Free plan, against about $239/mo on its Drive plan for Rival IQ, billed monthly.
OneSignal has a free plan; Rival IQ does not list one.
OneSignal is the better fit for small business: we rate it 7/10 for them, against 4/10 for Rival IQ.
