Bigin by Zoho CRM vs Freshsales Comparison
Compare Bigin by Zoho CRM vs Freshsales features, pricing, and more.
Last updated: November 2026
Bigin by Zoho CRM
6.8/10
Bigin is a pipeline-based CRM from Zoho for small and micro businesses that need affordable deal tracking, contact management and simple automation.
Freshsales
6.7/10
Freshworks' sales CRM, with Kanban pipelines, built-in chat, email and phone, and Freddy AI lead and deal scoring, aimed at small and mid-sized sales teams.
Feature-by-Feature Comparison
| Feature | | |
|---|---|---|
| Scores | ||
| Overall Rating | 6.8/10 | 6.7/10 |
| Customization | 4/10 | 6/10 |
| Analytics | 5/10 | 6/10 |
| Integration | 7/10 | 6/10 |
| Support | 7/10 | 5/10 |
| Ease of Use | 9/10 | 8/10 |
| Security | 7/10 | 7/10 |
| Cost | 9/10 | 8/10 |
| Scalability | 4/10 | 6/10 |
| Pricing | ||
| Free plan | Yes | No |
| Cheapest paid plan | $9/user/mo Express | $11/user/mo Growth |
| Estimated cost for 10 users | $90/mo Express | $110/mo Growth |
| Features | ||
| Built-in Calling | ||
| Collaboration | Not listed | |
| Lead Management | ||
| Integrations | ||
| Sales Automation | ||
| Opportunity Management | ||
| Contact Management | ||
| Reporting & Analytics | ||
| Mobile Access | ||
Which One Should You Choose?
Why choose Bigin by Zoho CRM
- Has a free plan (Freshsales does not)
- Lower estimated cost for 10 users: $90/mo vs $110/mo
- Higher Support score (7/10 vs 5/10)
- Higher Integration score (7/10 vs 6/10)
- Better fit for freelancers (8/10 vs 4/10)
Why choose Freshsales
- Higher Customization score (6/10 vs 4/10)
- Higher Scalability score (6/10 vs 4/10)
- Better fit for mid-market (7/10 vs 4/10)
- Better fit for enterprise (4/10 vs 2/10)
Pros & Cons
Bigin by Zoho CRM
Pros
- Paid plans start at $7 per user per month on annual billing, below HubSpot and Salesforce according to reviewers.
- Small teams can set it up quickly. Zoho cites a 30-minute guided setup, and a PeerSpot reviewer was operational within about two weeks.
- The free plan includes built-in calling, mobile apps and web forms.
- It connects natively to the Zoho suite, and paying customers can upgrade to Zoho CRM.
- Security features include SSO, MFA, audit logs and HIPAA-related controls.
Cons
- Reviewers often cite limited customisation of fields, workflows and reports.
- Marketing tools are basic, and WhatsApp messaging requires buying credits.
- Some users find the mobile interface weak.
- PeerSpot reviewers found the slab-based pricing and limits confusing.
- It has no built-in support ticketing.
Freshsales
Pros
- Chat, email and phone are built in from the entry Growth plan, so small teams don't need a separate dialer or inbox tool.
- The annual per-user price of $9 on Growth and $39 on Pro is low next to most mainstream sales CRMs.
- Freddy AI contact scoring and deal insights on Pro help reps decide which leads and deals to work first.
- It links well with Freshdesk and Freshchat for companies already using Freshworks for support.
- The vendor publishes SOC 2 Type 2 and ISO certification materials.
Cons
- Sales sequences, custom reports, multiple pipelines and territory management all require Pro, which limits Growth.
- Sandbox, audit logs, field-level permissions and custom modules are Enterprise-only.
- Reviewers say reporting is shallow, especially email metrics, and customization is limited.
- Support quality is reported as uneven, and Trustpilot reviews of Freshworks cite billing, renewal and cancellation disputes.
- Phone credits, numbers and AI agent sessions cost extra beyond the seat price.
