Apptivo vs Flowlu: Complete Comparison (2026)
An in-depth comparison of Apptivo and Flowlu to help you choose the right tool for your business.
Last updated: November 2026
Apptivo
6.3/10
Apptivo is a modular cloud CRM and business suite that combines sales, help desk, projects, invoicing and campaigns for small and mid-sized businesses.
Flowlu
6.4/10
All-in-one work management platform for small and mid-sized service businesses, combining projects, tasks, CRM, invoicing, finance tracking and a knowledge base.
Feature-by-Feature Comparison
| Feature | | |
|---|---|---|
| Scores | ||
| Overall Rating | 6.3/10 | 6.4/10 |
| Analytics | 5/10 | 6/10 |
| Cost | 8/10 | 7/10 |
| Customization | 8/10 | 7/10 |
| Ease of Use | 5/10 | 7/10 |
| Integration | 5/10 | 6/10 |
| Scalability | 5/10 | 6/10 |
| Security | 6/10 | 5/10 |
| Support | 8/10 | 6/10 |
| Pricing | ||
| Free plan | No | Yes |
| Cheapest paid plan | $20/user/mo Lite | $12/user/mo Essential |
| Estimated cost for 10 users | $200/mo Lite | $120/mo Essential |
| Features | ||
| Contact Management | Not listed | |
| Customer Support Management | Not listed | |
| Integrations | Not listed | |
| Lead Management | Not listed | |
| Marketing Automation | Not listed | |
| Mobile Access | Not listed | |
| Opportunity Management | Not listed | |
| Reporting & Analytics | Not listed | |
| Sales Automation | Not listed | |
| Kanban boards | Not listed | |
| Gantt charts | Not listed | |
| Workflow Automation | Not listed | |
| Client collaboration | Not listed | |
| Knowledge base | Not listed | |
| Collaboration tools | Not listed | |
| App integrations | Not listed | |
| Docs | Not listed | |
| Reporting | Not listed | |
| Task lists | Not listed | |
| Task management | Not listed | |
| Team messaging | Not listed | |
| Time tracking | Not listed | |
Which One Should You Choose?
Why choose Apptivo
- Higher Support score (8/10 vs 6/10)
- Higher Cost score (8/10 vs 7/10)
Why choose Flowlu
- Has a free plan (Apptivo does not)
- Lower estimated cost for 10 users: $120/mo vs $200/mo
- Higher Ease of Use score (7/10 vs 5/10)
- Higher Analytics score (6/10 vs 5/10)
- Better fit for agencies (9/10 vs 7/10)
Pros & Cons
Apptivo
Pros
- Entry pricing of $15 per user per month on annual billing is low for a suite that also covers projects, invoicing and help desk.
- Support is the most praised area, with 94% positive mentions on Capterra and responsive help even on entry-level plans.
- Modular apps and up to 500 custom fields per app let teams tailor the system without switching tools.
- Built-in estimates, invoicing, expenses and accounting integrations with QuickBooks and Xero suit businesses that bill for services.
- Native apps for iOS, Android and Windows, with offline use reported.
Cons
- Reviewers describe the interface as dated and navigation as cumbersome.
- There is a learning curve, and complex customizations often need developer help.
- Users report glitches and slowdowns, especially with large datasets.
- Email integration and email marketing are reported to be limited and clunky.
- There is no free-forever plan, and marketing email volume is capped per user.
Flowlu
Pros
- Combines project delivery with CRM, invoicing and finance tracking, so service firms can track project profitability without separate accounting or sales tools.
- The free plan includes invoices, estimates and a basic wiki for two users, which is unusual for a project management tool.
- Capterra reviewers give high marks for value for money, and several say Flowlu replaced multiple separate apps.
- Projects can be viewed as lists, Kanban boards or Gantt charts, and mind maps can be converted into projects.
Cons
- Important features are spread across tiers. The client portal, billable hours and role-based access need Advanced at 22 USD per user per month, and white-labeling needs Ultimate.
- Some reviewers describe a steep learning curve at first because the suite has so many modules.
- Some reviewers say requests through the in-app support chat went unanswered.
- The free plan's limits of 100 contacts, one pipeline and one workflow are restrictive, and refunds are not offered on paid plans.
- The sources reviewed list no public security certifications or SSO.
