
Overview
Klaviyo specializes in data-driven marketing for e-commerce stores (Shopify, Magento, WooCommerce). It combines a customer data platform with email/SMS campaigns, robust segmentation, predictive analytics, and flow-based automation (abandoned cart, win-back, welcome series).
Our Rating
8
out of 10
Ease of Use
7
Customization
9
Integration
9
Scalability
9
Analytics
10
Security
8
Support
7
Cost
6
Key Features
Reporting & Analytics
SMS Marketing
Marketing Automation
Email Marketing
Integrations
Segmentation
E-commerce Features
Klaviyo Pricing
Free
Free
0- 150 SMS credits/mo
- 500 email sends/mo
- Up to 250 contacts
Most PopularEmail
$20/month
or $240/year (save 0%)
- All features
- 251–500 contacts
Email + SMS
$35/month
or $420/year (save 0%)
- Email & SMS
- Scales by contacts
Frequently Asked Questions
Klaviyo offers excellent value for businesses looking for a comprehensive CRM solution with strong features and support.
Yes, Klaviyo typically offers a free trial or free tier so you can test the platform before committing.
Klaviyo integrates with many popular tools and platforms including email, marketing automation, and productivity apps.


