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Klaviyo

8/10

Commerce-focused email and SMS marketing platform

Overview

Klaviyo specializes in data-driven marketing for e-commerce stores (Shopify, Magento, WooCommerce). It combines a customer data platform with email/SMS campaigns, robust segmentation, predictive analytics, and flow-based automation (abandoned cart, win-back, welcome series).

Our Rating

8
out of 10
Ease of Use
7
Customization
9
Integration
9
Scalability
9
Analytics
10
Security
8
Support
7
Cost
6

Key Features

Reporting & Analytics
SMS Marketing
Marketing Automation
Email Marketing
Integrations
Segmentation
E-commerce Features

Klaviyo Pricing

Free

Free
0
  • 150 SMS credits/mo
  • 500 email sends/mo
  • Up to 250 contacts
Most Popular

Email

$20/month

or $240/year (save 0%)

  • All features
  • 251–500 contacts

Email + SMS

$35/month

or $420/year (save 0%)

  • Email & SMS
  • Scales by contacts

Frequently Asked Questions

Klaviyo offers excellent value for businesses looking for a comprehensive CRM solution with strong features and support.
Yes, Klaviyo typically offers a free trial or free tier so you can test the platform before committing.
Klaviyo integrates with many popular tools and platforms including email, marketing automation, and productivity apps.

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