4Degrees

4Degrees is a CRM made for private-market deal teams, and its founders are former investors. It builds contact and deal records from synced email and calendar activity, then adds data from sources such as Crunchbase and PitchBook, so teams type in less by hand. Its relationship intelligence scores how strong each connection is, which helps users find warm introductions. It also sends alerts when contacts change jobs, publish content, or appear in the news, and it reminds users about relationships that are going stale. Deal views give a quick status of each opportunity, and the reporting covers business development, sourcing, and portfolio KPIs. The company names private equity, venture capital, commercial real estate, investment banking and M&A advisory, corporate development, and consulting teams as its customers. Integrations include Gmail and Outlook extensions, a LinkedIn extension, a Chrome extension, and a Salesforce integration. Pricing is per user per month, but 4Degrees does not publish it. The price depends on the organization and team, so buyers must submit a form or talk to sales. The company was founded in 2017 in Chicago by Ablorde Ashigbi and David Vandegrift, who both came from Pritzker Group Venture Capital, and it went through Techstars Chicago. The main drawbacks are the hidden pricing, a small company behind the product, and few independent reviews. Most detailed reviews date from around 2019, and some of them asked for a better mobile app. It is also not a fit for general sales teams that need marketing automation or support ticketing.