Microsoft Dynamics 365 Sales vs folk: Complete Comparison (2026)
An in-depth comparison of Microsoft Dynamics 365 Sales and folk to help you choose the right tool for your business.
Last updated: November 2026
Microsoft Dynamics 365 Sales
6.8/10
Microsoft's sales CRM for managing leads, accounts and opportunities, with Microsoft 365 integration and Copilot AI agents in its higher tiers.
folk
6.3/10
folk is a lightweight AI-assisted CRM for small sales, agency and relationship-driven teams that combines contact capture, enrichment, pipelines and email or LinkedIn sequences.
Feature-by-Feature Comparison
| Feature | | |
|---|---|---|
| Scores | ||
| Overall Rating | 6.8/10 | 6.3/10 |
| Analytics | 8/10 | 4/10 |
| Cost | 3/10 | 6/10 |
| Customization | 9/10 | 6/10 |
| Ease of Use | 4/10 | 9/10 |
| Integration | 9/10 | 6/10 |
| Scalability | 9/10 | 5/10 |
| Security | 8/10 | 6/10 |
| Support | 6/10 | 7/10 |
| Pricing | ||
| Free plan | No | No |
| Cheapest paid plan | $65/user/mo Sales Professional | $30/user/mo Standard |
| Estimated cost for 10 users | $650/mo Sales Professional | $300/mo Standard |
| Features | ||
| Lead Management | ||
| Integrations | ||
| Sales Automation | ||
| Opportunity Management | ||
| Contact Management | ||
| Reporting & Analytics | ||
| Marketing Automation | Not listed | |
| Built-in Calling | Not listed | |
| Collaboration | Not listed | |
| Mobile Access | Not listed | |
Microsoft Dynamics 365 Sales vs folk cost by team size
folk costs less at every team size we checked.
| Team size | Microsoft Dynamics 365 Sales | folk |
|---|---|---|
| 1 user | $65/moSales Professional | $30/moStandard |
| 5 users | $325/moSales Professional | $150/moStandard |
| 10 users | $650/moSales Professional | $300/moStandard |
| 25 users | $1,625/moSales Professional | $750/moStandard |
| 50 users | $3,250/moSales Professional | $1,500/moStandard |
The plan that fits each team size, billed monthly, before add-ons and usage charges. Each cost opens that tool's pricing calculator for the team size.
Which One Should You Choose?
Why choose Microsoft Dynamics 365 Sales
- Higher Analytics score (8/10 vs 4/10)
- Higher Scalability score (9/10 vs 5/10)
- Better fit for enterprise (9/10 vs 3/10)
- Better fit for mid-market (7/10 vs 4/10)
Why choose folk
- Lower estimated cost for 10 users: $300/mo vs $650/mo
- Higher Ease of Use score (9/10 vs 4/10)
- Higher Cost score (6/10 vs 3/10)
- Better fit for startups (9/10 vs 3/10)
- Better fit for small business (8/10 vs 3/10)
Pros & Cons
Microsoft Dynamics 365 Sales
Pros
- Works natively with Microsoft 365 and the Dynamics 365 and Power Platform stack, which suits firms that already run on Microsoft.
- Deep customization and automation, which reviewers often name as a key strength.
- Copilot features and prebuilt AI agents are included from the Enterprise tier, and Premium bundles 1,000 Copilot Credits per user each month.
- Flexible licensing, including attach licenses for existing Dynamics 365 users and device licenses for shared machines.
Cons
- Steep learning curve, the most common complaint in G2 reviews (3.8/5 average from about 1,600 reviews).
- Setup and customization are complex for non-technical users and usually need an admin or partner.
- Advanced features and AI capacity cost extra, and Premium more than doubles the per-user price of Professional.
- The Professional tier has limited customization, which pushes many buyers to the $105 Enterprise tier.
folk
Pros
- Reviewers repeatedly say non-technical teams can set it up and learn the spreadsheet-like interface within about an hour.
- The folkX Chrome extension captures contacts from LinkedIn, Sales Navigator, Gmail and WhatsApp in one click.
- Enrichment, email and LinkedIn sequences, and call recording replace several separate prospecting tools.
- Every plan includes unlimited contacts and unlimited members.
- Users often praise support for responsiveness during setup and migration.
Cons
- Reporting is basic, and dashboards are only available on Premium and above.
- Most of the advertised 5,000+ integrations run through Zapier or Make rather than native connectors.
- Per-seat prices plus credit caps on enrichment and AI fields make costs climb as the team grows.
- There is no free plan, and the workspace is blocked when the 14-day trial ends.
- Users report duplicate contacts after Sales Navigator imports and inconsistent Gmail sync.
Not sold on either?
Frequently Asked Questions
Microsoft Dynamics 365 Sales scores higher on our AI Software criteria: 6.8/10 against 6.3/10 for folk. The largest gap is in Ease of Use: 4/10 for Microsoft Dynamics 365 Sales and 9/10 for folk.
Folk costs less for 10 users: about $300/mo on its Standard plan, against about $650/mo on its Sales Professional plan for Microsoft Dynamics 365 Sales, billed monthly.
No, neither Microsoft Dynamics 365 Sales nor folk lists a free plan.
Microsoft Dynamics 365 Sales is the better fit for enterprise: we rate it 9/10 for them, against 3/10 for folk.
