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Bigin by Zoho CRM vs EspoCRM: Complete Comparison (2026)

An in-depth comparison of Bigin by Zoho CRM and EspoCRM to help you choose the right tool for your business.

Last updated: November 2026

Bigin by Zoho CRM logo

Bigin by Zoho CRM

6.8/10

Bigin is a pipeline-based CRM from Zoho for small and micro businesses that need affordable deal tracking, contact management and simple automation.

EspoCRM logo

EspoCRM

6.9/10

Winner

Open-source CRM for small and mid-sized businesses that can be self-hosted free or bought as a per-user cloud subscription.

Feature-by-Feature Comparison

Feature
Bigin by Zoho CRM logo
Bigin by Zoho CRM
EspoCRM logo
EspoCRM
Scores
Overall Rating6.8/106.9/10
Customization4/109/10
Analytics5/106/10
Integration7/106/10
Support7/105/10
Ease of Use9/106/10
Security7/106/10
Cost9/109/10
Scalability4/106/10
Pricing
Free planYesYes
Cheapest paid plan$9/user/mo
Express
€13/user/mo
Basic
Estimated cost for 10 users$90/mo
Express
Free
Open Source (self-hosted)
Features
Built-in Calling
Collaboration
Lead Management
Integrations
Sales Automation
Opportunity Management
Contact Management
Reporting & Analytics
Mobile AccessNot listed
Marketing AutomationNot listed
Customer Support ManagementNot listed

Which One Should You Choose?

Bigin by Zoho CRM logo
Why choose Bigin by Zoho CRM

  • Higher Ease of Use score (9/10 vs 6/10)
  • Higher Support score (7/10 vs 5/10)
  • Better fit for freelancers (8/10 vs 4/10)

EspoCRM logo
Why choose EspoCRM

  • Higher Customization score (9/10 vs 4/10)
  • Higher Scalability score (6/10 vs 4/10)
  • Better fit for enterprise (4/10 vs 2/10)
  • Better fit for mid-market (6/10 vs 4/10)

Pros & Cons

Bigin by Zoho CRM logo
Bigin by Zoho CRM

Pros

  • Paid plans start at $7 per user per month on annual billing, below HubSpot and Salesforce according to reviewers.
  • Small teams can set it up quickly. Zoho cites a 30-minute guided setup, and a PeerSpot reviewer was operational within about two weeks.
  • The free plan includes built-in calling, mobile apps and web forms.
  • It connects natively to the Zoho suite, and paying customers can upgrade to Zoho CRM.
  • Security features include SSO, MFA, audit logs and HIPAA-related controls.

Cons

  • Reviewers often cite limited customisation of fields, workflows and reports.
  • Marketing tools are basic, and WhatsApp messaging requires buying credits.
  • Some users find the mobile interface weak.
  • PeerSpot reviewers found the slab-based pricing and limits confusing.
  • It has no built-in support ticketing.

EspoCRM logo
EspoCRM

Pros

  • The Entity Manager lets administrators add custom entities, fields and relationships without writing code.
  • Every cloud plan includes all official extensions at no extra cost, among them the Sales Pack, VoIP, Google, Outlook and Mailchimp.
  • The free, self-hostable open-source core keeps costs very low for small teams.
  • You own your database and files and can request copies, which limits lock-in.
  • Hosting in Germany is available for teams that need GDPR-friendly data residency.

Cons

  • Reviewers say the initial setup of entities, roles and automations takes time and some technical skill.
  • G2 reviewers point to a steep learning curve and limited documentation.
  • A few reviewers reported slower performance with large datasets.
  • Cloud support runs only 12 hours a day, 5 days a week, and the vendor team is very small.
  • Self-hosted users must pay for reporting and BPM through the Advanced Pack.

Not sold on either?

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