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Pipedrive vs Salesforce Starter: Complete Comparison (2026)

An in-depth comparison of Pipedrive and Salesforce Starter to help you choose the right tool for your business.

Last updated: November 2026

Pipedrive logo

Pipedrive

6.9/10

Winner

Pipedrive is a sales CRM built around visual deal pipelines, helping small and mid-sized sales teams track deals, contacts, activities and email in one place.

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Salesforce Starter

5.7/10

Salesforce Starter Suite is an entry-level CRM bundling sales, service and email marketing tools with Slack and AI for small businesses.

Feature-by-Feature Comparison

Feature
Pipedrive logo
Pipedrive
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Salesforce Starter
Scores
Overall Rating6.9/105.7/10
Customization6/105/10
Scalability5/108/10
Security7/108/10
Analytics5/106/10
Cost7/105/10
Ease of Use9/105/10
Integration8/106/10
Support6/104/10
Pricing
Free planNoNo
Cheapest paid plan$24/user/mo
Lite
$25/user/mo
Starter Suite
Estimated cost for 10 users$240/mo
Lite
$250/mo
Starter Suite
Features
Contact Management
Integrations
Lead Management
Mobile Access
Opportunity Management
Reporting & Analytics
Sales Automation
CollaborationNot listed
Customer Support ManagementNot listed
Marketing AutomationNot listed

Pipedrive vs Salesforce Starter cost by team size

Pipedrive costs less at every team size we checked.

Team sizePipedriveSalesforce Starter
1 user$24/moLite$25/moStarter Suite
5 users$120/moLite$125/moStarter Suite
10 users$240/moLite$250/moStarter Suite
25 users$600/moLite$625/moStarter Suite
50 users$1,200/moLite$1,250/moStarter Suite

The plan that fits each team size, billed monthly, before add-ons and usage charges. Each cost opens that tool's pricing calculator for the team size.

Which One Should You Choose?

Pipedrive logo
Why choose Pipedrive

  • Lower estimated cost for 10 users: $240/mo vs $250/mo
  • Higher Ease of Use score (9/10 vs 5/10)
  • Higher Cost score (7/10 vs 5/10)
  • Better fit for sales teams (9/10 vs 7/10)

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Why choose Salesforce Starter

  • Higher Scalability score (8/10 vs 5/10)
  • Higher Security score (8/10 vs 7/10)
  • Better fit for customer support teams (5/10 vs 2/10)

Pros & Cons

Pipedrive logo
Pipedrive

Pros

  • Sales reps can pick up the drag-and-drop pipeline view quickly, and ease of use is the strength reviewers mention most often on G2 and Capterra.
  • The marketplace has more than 500 integrations, including telephony apps such as Aircall, CloudTalk and Kixie that log calls as deal activities.
  • Lite starts at 14 dollars per seat per month on annual billing, which is cheap for a CRM with pipeline management and AI report generation.
  • Premium bundles LeadBooster, e-signature documents and Projects, which cost extra on lower plans.

Cons

  • Reviewers often criticize reporting as thin, hard to customize or manual. About 39 percent of reporting-related Capterra reviews are negative.
  • Email sync and automations are not available on Lite, so most teams will need Growth or higher.
  • Web calling is not built in and needs a third-party Marketplace app, though the mobile apps can place and log calls.
  • Email marketing (Campaigns) and Web Visitors are paid add-ons on every plan, so the total cost can rise well above the seat price.

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Salesforce Starter

Pros

  • At $25 per user per month with monthly billing, it is one of the cheapest ways to get onto the Salesforce platform.
  • Sales, service and email marketing come in one product instead of separate clouds.
  • Includes a free Slack workspace connected to the CRM, which helps team collaboration.
  • Salesforce lists no maximum user count, and teams can upgrade to Pro and higher editions without migrating data.
  • Reviewers praise its reporting and its unlimited contacts.

Cons

  • Moving from Starter to Pro Suite quadruples the price to $100 per user per month and requires an annual contract.
  • Reviewers report limited customization and automation compared with higher Salesforce tiers.
  • Reviewers say it has a steeper learning curve than HubSpot or Pipedrive.
  • Reviewers say support on the cheaper plans is weak, and Trustpilot complaints mention difficulty cancelling contracts.
  • Salesforce states that transaction fees apply to Starter.

Not sold on either?

Frequently Asked Questions

Pipedrive scores higher on our CRM criteria: 6.9/10 against 5.7/10 for Salesforce Starter. The largest gap is in Ease of Use: 9/10 for Pipedrive and 5/10 for Salesforce Starter.

Pipedrive costs less for 10 users: about $240/mo on its Lite plan, against about $250/mo on its Starter Suite plan for Salesforce Starter, billed monthly.

No, neither Pipedrive nor Salesforce Starter lists a free plan.

Salesforce Starter is the better fit for customer support teams: we rate it 5/10 for them, against 2/10 for Pipedrive.

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