OneSignal vs SiteGround Email Marketing: Complete Comparison (2026)
An in-depth comparison of OneSignal and SiteGround Email Marketing to help you choose the right tool for your business.
Last updated: November 2026
OneSignal
7.1/10
OneSignal is a customer messaging platform for sending mobile push, web push, in-app messages, email and SMS to app and website users.
SiteGround Email Marketing
5.2/10
Contact-tiered email marketing service from web host SiteGround. It sends newsletters and simple automations, and is aimed at small businesses running WordPress or SiteGround sites.
Feature-by-Feature Comparison
| Feature | | S SiteGround Email Marketing |
|---|---|---|
| Scores | ||
| Overall Rating | 7.1/10 | 5.2/10 |
| Scalability | 8/10 | 4/10 |
| Ease of Use | 8/10 | 7/10 |
| Customization | 6/10 | 4/10 |
| Security | 7/10 | 6/10 |
| Support | 6/10 | 6/10 |
| Cost | 7/10 | 6/10 |
| Integration | 8/10 | 4/10 |
| Analytics | 6/10 | 4/10 |
| Pricing | ||
| Free plan | Yes | No |
| Cheapest paid plan | $19/mo Growth | Contact for pricing |
| Estimated cost for 10 users | Free Free | Contact for pricing |
| Features | ||
| Email Marketing | ||
| Segmentation | ||
| A/B Testing | Not listed | |
| SMS Marketing | Not listed | |
OneSignal vs SiteGround Email Marketing cost by team size
| Team size | OneSignal | SiteGround Email Marketing |
|---|---|---|
| 1 user | FreeFree | Contact for pricing |
| 5 users | FreeFree | Contact for pricing |
| 10 users | FreeFree | Contact for pricing |
| 25 users | FreeFree | Contact for pricing |
| 50 users | FreeFree | Contact for pricing |
The plan that fits each team size, billed monthly, before add-ons and usage charges. Each cost opens that tool's pricing calculator for the team size.
Which One Should You Choose?
Why choose OneSignal
- Has a free plan (SiteGround Email Marketing does not)
- Higher Scalability score (8/10 vs 4/10)
- Higher Integration score (8/10 vs 4/10)
- Better fit for enterprise (7/10 vs 2/10)
- Better fit for mid-market (7/10 vs 2/10)
SWhy choose SiteGround Email Marketing
Our data shows no clear advantage over OneSignal.
Pros & Cons
OneSignal
Pros
- A free plan with unlimited push up to 1,000 MAU and 10,000 emails a month makes it cheap to start.
- Push, in-app, email and SMS run from one platform with cross-channel journeys.
- Reviewers on G2 and PeerSpot say the dashboard is easy for non-technical marketers to use.
- A broad integration catalog covers CDPs such as Segment, RudderStack and Hightouch, data warehouses, and analytics tools.
Cons
- PeerSpot reviewers call it expensive for large subscriber bases.
- Free and Growth plans cap segments at 6 and 10, and reporting history at 30 and 90 days.
- SMS pricing is not published and requires a sales conversation.
- Reviewers mention unclear documentation for advanced cases and limited in-app design options.
SSiteGround Email Marketing
Pros
- The free WordPress plugin connects major form plugins (Contact Form 7, WPForms, Gravity Forms, Elementor Pro, Ninja Forms) and WooCommerce checkout to contact lists.
- The monthly email quota is ten times the contact count, with no daily sending limit.
- AI writer, AI image generation and AI spam checks are built into the campaign editor.
- Sending from your own domain with DKIM and SPF authentication helps deliverability.
- A 30-day free trial and large first-year annual discounts lower the cost of trying it.
Cons
- Automation is limited to journeys triggered when a contact joins a group, and none existed at launch.
- No confirmed A/B testing, landing page builder, SMS or e-commerce automation.
- No HubSpot or other CRM integrations, and no white-label option for agencies.
- Per-contact pricing sold per domain was criticised as costly for large lists that get occasional sends.
- The WordPress plugin is rated 2 out of 5 on WordPress.org, with complaints about Gravity Forms conflicts and no Divi support.
Not sold on either?
Frequently Asked Questions
OneSignal scores higher on our Marketing criteria: 7.1/10 against 5.2/10 for SiteGround Email Marketing. The largest gap is in Integration: 8/10 for OneSignal and 4/10 for SiteGround Email Marketing.
OneSignal has a free plan; SiteGround Email Marketing does not list one.
OneSignal is the better fit for enterprise: we rate it 7/10 for them, against 2/10 for SiteGround Email Marketing.
