LeadSquared vs Salesmate Comparison
Compare LeadSquared vs Salesmate features, pricing, and more.
Last updated: November 2026
LeadSquared
6.5/10
LeadSquared is a sales CRM and marketing automation platform for high-velocity sales teams in fields such as education, financial services, healthcare and real estate.
Salesmate
6.5/10
Sales CRM with built-in calling and texting, sequences, workflow automation and Skara AI agents, sold per user to small and mid-sized sales teams.
Feature-by-Feature Comparison
| Feature | | |
|---|---|---|
| Scores | ||
| Overall Rating | 6.5/10 | 6.5/10 |
| Analytics | 6/10 | 6/10 |
| Cost | 5/10 | 7/10 |
| Customization | 7/10 | 7/10 |
| Ease of Use | 7/10 | 7/10 |
| Integration | 7/10 | 5/10 |
| Scalability | 7/10 | 6/10 |
| Security | 7/10 | 7/10 |
| Support | 6/10 | 7/10 |
| Pricing | ||
| Free plan | No | No |
| Cheapest paid plan | $40/user/mo Sales Pro | $29/user/mo Basic |
| Estimated cost for 10 users | $400/mo Sales Pro | $290/mo Basic |
| Features | ||
| Collaboration | ||
| Contact Management | ||
| Integrations | ||
| Lead Management | ||
| Marketing Automation | ||
| Mobile Access | ||
| Opportunity Management | ||
| Reporting & Analytics | ||
| Sales Automation | ||
| Built-in Calling | Not listed | |
| Customer Support Management | Not listed | |
LeadSquared vs Salesmate cost by team size
Salesmate costs less from 5 users.
| Team size | LeadSquared | Salesmate |
|---|---|---|
| 1 user | Contact for pricing | $29/moBasic |
| 5 users | $200/moSales Pro | $145/moBasic |
| 10 users | $400/moSales Pro | $290/moBasic |
| 25 users | $1,000/moSales Pro | $725/moBasic |
| 50 users | $2,000/moSales Pro | $1,450/moBasic |
The plan that fits each team size, billed monthly, before add-ons and usage charges. Each cost opens that tool's pricing calculator for the team size.
Which One Should You Choose?
Why choose LeadSquared
- Higher Integration score (7/10 vs 5/10)
- Higher Scalability score (7/10 vs 6/10)
- Better fit for enterprise (7/10 vs 4/10)
Why choose Salesmate
- Lower estimated cost for 10 users: $290/mo vs $400/mo
- Higher Cost score (7/10 vs 5/10)
- Higher Support score (7/10 vs 6/10)
- Better fit for startups (7/10 vs 4/10)
- Better fit for small business (8/10 vs 5/10)
Pros & Cons
LeadSquared
Pros
- The mobile CRM supports field sales with check-in and check-out tracking, and on Sales Super it adds offline mode, geo-fencing and territory tools.
- All plans include unlimited contacts, which suits organisations handling large inbound lead volumes.
- Reviewers praise the automation rules and triggers for routing and prioritising leads.
- All Sales plans list ISO 27001 and SOC 2 Type 2 compliance.
- Separate Sales and Marketing products let buyers pay only for the side they need.
Cons
- The page shows no monthly billing option and no self-serve checkout, so every purchase goes through sales.
- Reviewers report that telephony integrations are buggy and that performance slows during high call volume.
- Custom reporting is capped at 2 to 5 build-your-own reports per user on Sales plans, and reviewers call custom reports difficult to build.
- Several reviewers find it expensive and complex for small teams.
- Support quality is described as inconsistent in some reviews.
Salesmate
Pros
- Native VoIP calling and SMS, with numbers from about $1.10 a month in 80+ countries, so teams avoid buying a separate dialer.
- Entry price of $23 per user per month on annual billing undercuts many sales-focused CRMs with similar pipeline and email tracking features.
- The 15-day trial includes every feature and unlimited users, and Salesmate will extend it on request.
- Reviewers on G2 and Capterra (about 4.7 out of 5) repeatedly praise fast, responsive support and a clean pipeline interface.
- Holds ISO 27001 and SOC 2 certification, encrypts data at rest with AES-256, and offers IP access controls.
- All native integrations and the REST API are included on every plan at no extra cost.
Cons
- Key sales tools are gated by tier: sequences and the team inbox need Pro, and the power dialer and voicemail drop need Business.
- Usage charges for automation credits, calls, SMS, dedicated IPs and AI credits make the total cost hard to forecast.
- Reviewers on Trustpilot and G2 report email sync failures and messages landing in spam.
- About 46 native integrations is a small catalog next to HubSpot or Salesforce, so other connections rely on Zapier or Make.
- All fees are non-refundable, including unused time and voice credits.
- Some reviewers mention slow loading, a learning curve for advanced automation, and gaps in the mobile app.
Not sold on either?
Frequently Asked Questions
LeadSquared and Salesmate both score 6.5/10 on our CRM criteria. The largest gap is in Cost: 5/10 for LeadSquared and 7/10 for Salesmate.
Salesmate costs less for 10 users: about $290/mo on its Basic plan, against about $400/mo on its Sales Pro plan for LeadSquared, billed monthly.
No, neither LeadSquared nor Salesmate lists a free plan.
LeadSquared is the better fit for enterprise: we rate it 7/10 for them, against 4/10 for Salesmate.
