Brevo Sales CRM vs LeadSquared Comparison
Compare Brevo Sales CRM vs LeadSquared features, pricing, and more.
Last updated: November 2026
Brevo Sales CRM
6/10
Brevo's sales CRM for small B2B and service teams, covering deal pipelines, tasks, meeting booking and VoIP calling alongside Brevo's email and SMS marketing.
LeadSquared
6.5/10
LeadSquared is a sales CRM and marketing automation platform for high-velocity sales teams in fields such as education, financial services, healthcare and real estate.
Feature-by-Feature Comparison
| Feature | | |
|---|---|---|
| Scores | ||
| Overall Rating | 6/10 | 6.5/10 |
| Customization | 5/10 | 7/10 |
| Analytics | 4/10 | 6/10 |
| Integration | 7/10 | 7/10 |
| Support | 5/10 | 6/10 |
| Ease of Use | 6/10 | 7/10 |
| Security | 6/10 | 7/10 |
| Cost | 8/10 | 5/10 |
| Scalability | 5/10 | 7/10 |
| Pricing | ||
| Free plan | Yes | No |
| Cheapest paid plan | $31/user/mo Sales Essentials | $40/user/mo Sales Pro |
| Estimated cost for 10 users | Free Sales Free | $400/mo Sales Pro |
| Features | ||
| Collaboration | ||
| Contact Management | ||
| Integrations | ||
| Lead Management | ||
| Marketing Automation | ||
| Mobile Access | ||
| Opportunity Management | ||
| Reporting & Analytics | ||
| Sales Automation | ||
| Built-in Calling | Not listed | |
Brevo Sales CRM vs LeadSquared cost by team size
Brevo Sales CRM costs less from 5 users.
| Team size | Brevo Sales CRM | LeadSquared |
|---|---|---|
| 1 user | FreeSales Free | Contact for pricing |
| 5 users | FreeSales Free | $200/moSales Pro |
| 10 users | FreeSales Free | $400/moSales Pro |
| 25 users | FreeSales Free | $1,000/moSales Pro |
| 50 users | FreeSales Free | $2,000/moSales Pro |
The plan that fits each team size, billed monthly, before add-ons and usage charges. Each cost opens that tool's pricing calculator for the team size.
Which One Should You Choose?
Why choose Brevo Sales CRM
- Has a free plan (LeadSquared does not)
- Lower estimated cost for 10 users: Free vs $400/mo
- Higher Cost score (8/10 vs 5/10)
- Better fit for freelancers (6/10 vs 1/10)
- Better fit for small business (8/10 vs 5/10)
Why choose LeadSquared
- Higher Customization score (7/10 vs 5/10)
- Higher Analytics score (6/10 vs 4/10)
- Better fit for mid-market (8/10 vs 3/10)
- Better fit for enterprise (7/10 vs 3/10)
Pros & Cons
Brevo Sales CRM
Pros
- Basic deal tracking is free on every Brevo plan, with up to 50 open deals.
- Sales and marketing share one contact database, so emails, SMS and deals sit on the same contact record.
- Sales Advanced includes VoIP calling with per-user numbers, recordings and transcripts.
- Meeting booking with Google Meet and Zoom is included at no extra cost.
- Paid sales seats cost about 31 USD a month, well below most dedicated CRMs.
Cons
- Reviewers say the reporting offers only simple charts for deals won and revenue.
- The sales packages are billed on top of a marketing plan, and calling requires the Professional plan or higher.
- A community forum thread shows users asking Brevo to raise a limit of 10 sales users.
- Some reviewers find the interface confusing and say live chat support is missing.
LeadSquared
Pros
- The mobile CRM supports field sales with check-in and check-out tracking, and on Sales Super it adds offline mode, geo-fencing and territory tools.
- All plans include unlimited contacts, which suits organisations handling large inbound lead volumes.
- Reviewers praise the automation rules and triggers for routing and prioritising leads.
- All Sales plans list ISO 27001 and SOC 2 Type 2 compliance.
- Separate Sales and Marketing products let buyers pay only for the side they need.
Cons
- The page shows no monthly billing option and no self-serve checkout, so every purchase goes through sales.
- Reviewers report that telephony integrations are buggy and that performance slows during high call volume.
- Custom reporting is capped at 2 to 5 build-your-own reports per user on Sales plans, and reviewers call custom reports difficult to build.
- Several reviewers find it expensive and complex for small teams.
- Support quality is described as inconsistent in some reviews.
Not sold on either?
Frequently Asked Questions
LeadSquared scores higher on our CRM criteria: 6.5/10 against 6/10 for Brevo Sales CRM. The largest gap is in Cost: 8/10 for Brevo Sales CRM and 5/10 for LeadSquared.
Brevo Sales CRM costs less for 10 users: free on its Sales Free plan, against about $400/mo on its Sales Pro plan for LeadSquared, billed monthly.
Brevo Sales CRM has a free plan; LeadSquared does not list one.
Brevo Sales CRM is the better fit for freelancers: we rate it 6/10 for them, against 1/10 for LeadSquared.
