EspoCRM vs RD Station CRM Comparison
Compare EspoCRM vs RD Station CRM features, pricing, and more.
Last updated: November 2026
EspoCRM
6.9/10
Open-source CRM for small and mid-sized businesses that can be self-hosted free or bought as a per-user cloud subscription.
RD Station CRM
6.1/10
RD Station CRM, now renamed RD Vendas, is a Brazilian sales pipeline CRM for small and mid-sized sales teams. It includes WhatsApp integration and sales automation.
Feature-by-Feature Comparison
| Feature | | |
|---|---|---|
| Scores | ||
| Overall Rating | 6.9/10 | 6.1/10 |
| Analytics | 6/10 | 5/10 |
| Cost | 9/10 | 8/10 |
| Customization | 9/10 | 4/10 |
| Ease of Use | 6/10 | 8/10 |
| Integration | 6/10 | 6/10 |
| Scalability | 6/10 | 5/10 |
| Security | 6/10 | 5/10 |
| Support | 5/10 | 6/10 |
| Pricing | ||
| Free plan | Yes | Yes |
| Cheapest paid plan | €13/user/mo Basic | R$66/user/mo Basic |
| Estimated cost for 10 users | Free Open Source (self-hosted) | Contact for pricing |
| Features | ||
| Built-in Calling | ||
| Collaboration | ||
| Contact Management | ||
| Integrations | ||
| Lead Management | ||
| Marketing Automation | ||
| Opportunity Management | ||
| Reporting & Analytics | ||
| Sales Automation | ||
| Customer Support Management | Not listed | |
EspoCRM vs RD Station CRM cost by team size
| Team size | EspoCRM | RD Station CRM |
|---|---|---|
| 1 user | FreeOpen Source (self-hosted) | FreeFree |
| 5 users | FreeOpen Source (self-hosted) | Contact for pricing |
| 10 users | FreeOpen Source (self-hosted) | Contact for pricing |
| 25 users | FreeOpen Source (self-hosted) | Contact for pricing |
| 50 users | FreeOpen Source (self-hosted) | Contact for pricing |
The plan that fits each team size, billed monthly, before add-ons and usage charges. Each cost opens that tool's pricing calculator for the team size.
Which One Should You Choose?
Why choose EspoCRM
- Higher Customization score (9/10 vs 4/10)
- Higher Analytics score (6/10 vs 5/10)
- Better fit for customer support teams (6/10 vs 3/10)
Why choose RD Station CRM
- Higher Ease of Use score (8/10 vs 6/10)
- Higher Support score (6/10 vs 5/10)
Pros & Cons
EspoCRM
Pros
- The Entity Manager lets administrators add custom entities, fields and relationships without writing code.
- Every cloud plan includes all official extensions at no extra cost, among them the Sales Pack, VoIP, Google, Outlook and Mailchimp.
- The free, self-hostable open-source core keeps costs very low for small teams.
- You own your database and files and can request copies, which limits lock-in.
- Hosting in Germany is available for teams that need GDPR-friendly data residency.
Cons
- Reviewers say the initial setup of entities, roles and automations takes time and some technical skill.
- G2 reviewers point to a steep learning curve and limited documentation.
- A few reviewers reported slower performance with large datasets.
- Cloud support runs only 12 hours a day, 5 days a week, and the vendor team is very small.
- Self-hosted users must pay for reporting and BPM through the Advanced Pack.
RD Station CRM
Pros
- The free plan supports up to 4 users and includes the pipeline, task reminders and the WhatsApp extension.
- The WhatsApp Web extension saves chats to deal history and lets reps update deals without leaving the chat.
- Native integration with RD Marketing and RD Atendimento turns leads and support conversations into deals.
- Reviewers on G2 and Capterra praise the clean interface and easy onboarding.
- Data can be exported through the API, webhooks, n8n, Make, Power BI and Looker Studio.
Cons
- Customization and workflow branching are reviewed as basic compared with HubSpot or Salesforce.
- Published prices are annual-billing rates, and Pro and Advanced require at least 4 users.
- The Advanced plan has no public price.
- The ecosystem and support are centred on Brazil, with fewer integrations outside it.
- A Capterra reviewer complained that the CRM cannot be used offline in the field.
Not sold on either?
Frequently Asked Questions
EspoCRM scores higher on our CRM criteria: 6.9/10 against 6.1/10 for RD Station CRM. The largest gap is in Customization: 9/10 for EspoCRM and 4/10 for RD Station CRM.
Yes, both EspoCRM and RD Station CRM have a free plan.
EspoCRM is the better fit for customer support teams: we rate it 6/10 for them, against 3/10 for RD Station CRM.
