e-conomic vs Starling: Complete Comparison (2026)
An in-depth comparison of e-conomic and Starling to help you choose the right tool for your business.
Last updated: November 2026
E
e-conomic
6.4/10
Cloud accounting software from Visma for small and medium-sized Danish businesses, covering bookkeeping, invoicing, VAT, bank reconciliation and accountant collaboration.
Starling
6.6/10
A UK digital bank business account with built-in invoicing, bookkeeping, and Making Tax Digital tax tools for sole traders and small limited companies.
Feature-by-Feature Comparison
| Feature | E e-conomic | |
|---|---|---|
| Scores | ||
| Overall Rating | 6.4/10 | 6.6/10 |
| Analytics | 5/10 | 4/10 |
| Compliance | 8/10 | 7/10 |
| Cost | 5/10 | 9/10 |
| Customization | 6/10 | 3/10 |
| Ease of Use | 6/10 | 8/10 |
| Integration | 8/10 | 6/10 |
| Scalability | 7/10 | 3/10 |
| Security | 6/10 | 8/10 |
| Support | 6/10 | 7/10 |
| Pricing | ||
| Free plan | No | Yes |
| Cheapest paid plan | DKK 249/mo Basis | £7/mo Accounting Plus |
| Estimated cost for 10 users | DKK 249/mo Basis | Free Business Account + Accounting Essentials |
| Features | ||
| Accountant Access | ||
| Bank Reconciliation | ||
| Expense Management | ||
| Invoicing | ||
| Tax Compliance | ||
| Accounts Payable | Not listed | |
| Corporate Cards | Not listed | |
| Financial Reporting | Not listed | |
| General Ledger | Not listed | |
| Inventory Accounting | Not listed | |
| Online Payments | Not listed | |
e-conomic vs Starling cost by team size
| Team size | e-conomic | Starling |
|---|---|---|
| 1 user | DKK 249/moBasis | FreeBusiness Account + Accounting Essentials |
| 5 users | DKK 249/moBasis | FreeBusiness Account + Accounting Essentials |
| 10 users | DKK 249/moBasis | FreeBusiness Account + Accounting Essentials |
| 25 users | DKK 249/moBasis | FreeBusiness Account + Accounting Essentials |
| 50 users | DKK 249/moBasis | FreeBusiness Account + Accounting Essentials |
The plan that fits each team size, billed monthly, before add-ons and usage charges. Each cost opens that tool's pricing calculator for the team size.
Which One Should You Choose?
EWhy choose e-conomic
- Higher Scalability score (7/10 vs 3/10)
- Higher Customization score (6/10 vs 3/10)
Why choose Starling
- Has a free plan (e-conomic does not)
- Higher Cost score (9/10 vs 5/10)
- Higher Ease of Use score (8/10 vs 6/10)
Pros & Cons
Ee-conomic
Pros
- Free outside access for an accountant or bookkeeper on every plan, which suits the Danish accountant-led market.
- Integrations with inventory systems, webshops and payroll, plus an open REST API with webhooks, which were added in 2026.
- Scales by posting volume from 1,000 up to 800,000 postings a year, with modules added as needs grow.
- Available in Danish, Norwegian, Swedish and English, where Dinero is Danish only.
- Smart and Komplet plans include a built-in Firmakort company card and bank and receipt automation.
Cons
- No free plan, and prices rise with posting volume and paid modules.
- The Basis plan leaves out reminders, quotes, subscription invoicing and full API access.
- Payroll needs a separate product such as Danløn connected through an integration.
- Some users and competitors describe the system as heavy or complex for very small businesses.
- Phone support is limited to weekday office hours, ending at 15:00 Monday to Thursday and 14:00 on Friday.
Starling
Pros
- The business account has no monthly fee, and UK transfers, invoicing, and up to five expense cards are free.
- The free Essentials tier includes MTD for Income Tax submissions, which helps sole traders and landlords facing the April 2026 rules.
- VAT returns can be filed to HMRC from inside the banking app for £7 a month until April 2027.
- Bank feeds connect to Xero, QuickBooks, and FreeAgent.
- UK-based support is available 24/7 in the app, and Finder ranked it highly for customer satisfaction in 2026.
Cons
- It is not a full accounting system: there is no general ledger, payroll, or multi-entity support.
- Accountants only get view-only access.
- Only GBP and EUR accounts are available, and new USD account applications are paused.
- Eligibility is strict: directors and people with significant control must be UK residents.
- Overdrafts and loans are not available to new business customers, and there are no branches.
Not sold on either?
Frequently Asked Questions
Starling scores higher on our Finance Software criteria: 6.6/10 against 6.4/10 for e-conomic. The largest gap is in Cost: 5/10 for e-conomic and 9/10 for Starling.
Starling has a free plan; e-conomic does not list one.
