Brevo vs Haufe X360: Complete Comparison (2026)
An in-depth comparison of Brevo and Haufe X360 to help you choose the right tool for your business.
Last updated: November 2026
Brevo
6.9/10
Brevo, formerly Sendinblue, is a multichannel marketing platform for email, SMS, WhatsApp, automation and transactional messaging, with a built-in sales CRM for small and mid-sized businesses.
Haufe X360
6/10
Cloud ERP built on Acumatica, with an optional CRM module, for German-speaking small and mid-sized service, trade and manufacturing firms.
Feature-by-Feature Comparison
| Feature | | |
|---|---|---|
| Scores | ||
| Overall Rating | 6.9/10 | 6/10 |
| Customization | 6/10 | 7/10 |
| Analytics | 6/10 | 7/10 |
| Integration | 7/10 | 7/10 |
| Support | 5/10 | 7/10 |
| Ease of Use | 8/10 | 5/10 |
| Security | 7/10 | 7/10 |
| Cost | 8/10 | 3/10 |
| Scalability | 7/10 | 7/10 |
| Pricing | ||
| Free plan | Yes | No |
| Cheapest paid plan | $9/mo Starter | €49/user/mo Services example 1 (order and purchasing, document management) |
| Estimated cost for 10 users | $499/mo Professional | €490/mo Services example 1 (order and purchasing, document management) |
| Features | ||
| Collaboration | Not listed | |
| Contact Management | Not listed | |
| Customer Support Management | Not listed | |
| Integrations | Not listed | |
| Lead Management | Not listed | |
| Marketing Automation | Not listed | |
| Mobile Access | Not listed | |
| Opportunity Management | Not listed | |
| Reporting & Analytics | Not listed | |
| More features | ||
| Landing Pages | Not listed | |
| SMS Marketing | Not listed | |
| E-commerce Features | Not listed | |
| Email Marketing | Not listed | |
| Segmentation | Not listed | |
| A/B Testing | Not listed | |
Brevo vs Haufe X360 cost by team size
| Team size | Brevo | Haufe X360 |
|---|---|---|
| 1 user | FreeFree | €49/moServices example 1 (order and purchasing, document management) |
| 5 users | $499/moProfessional | €245/moServices example 1 (order and purchasing, document management) |
| 10 users | $499/moProfessional | €490/moServices example 1 (order and purchasing, document management) |
| 25 users | Contact for pricing | €1,225/moServices example 1 (order and purchasing, document management) |
| 50 users | Contact for pricing | €2,450/moServices example 1 (order and purchasing, document management) |
The plan that fits each team size, billed monthly, before add-ons and usage charges. Each cost opens that tool's pricing calculator for the team size.
Which One Should You Choose?
Why choose Brevo
- Has a free plan (Haufe X360 does not)
- Higher Cost score (8/10 vs 3/10)
- Higher Ease of Use score (8/10 vs 5/10)
- Better fit for startups (8/10 vs 2/10)
- Better fit for freelancers (7/10 vs 1/10)
Why choose Haufe X360
- Higher Support score (7/10 vs 5/10)
- Higher Customization score (7/10 vs 6/10)
- Better fit for mid-market (8/10 vs 6/10)
Pros & Cons
Brevo
Pros
- The free plan sends 300 emails a day and allows up to 100,000 contacts, which is generous for testing the product or for very small lists.
- Pricing is based mainly on how many emails you send, so businesses with large lists that email rarely can keep costs low.
- Transactional email through an API and SMTP, outbound webhooks and a Zapier connector are included on every plan, including Free.
- Email, SMS, WhatsApp, push, live chat and a sales CRM are available from one vendor.
Cons
- On Starter and Standard, the lowest send tiers cap contacts at 500 to 2,500, which can force earlier upgrades.
- Pop-ups, contact scoring, WhatsApp, inbound webhooks and phone support all require Professional, which starts at $499 a month.
- Many reviewers on Capterra and Trustpilot report sudden account suspensions with unclear reasons and slow reinstatement.
- SMS and WhatsApp are billed as prepaid credits on top of the plan price, and the CRM is a separate purchase.
Haufe X360
Pros
- CRM, finance, inventory, service and production run in one cloud system, so sales staff can see orders and accounting data without a separate integration.
- Modular per-user licensing means companies book only the modules each user needs.
- OMR reviewers rate support highly, with a 96 percent support score, and mention regular training.
- Reviewers mention an open API with REST and SOAP endpoints, plus links to Power BI and Microsoft Office.
- Hosted on servers in Germany and the EU, which helps German companies with data protection requirements.
Cons
- The 449 euro monthly minimum, plus partner implementation and training fees, makes it expensive for small firms.
- Reviewers report a steep learning curve and a complex interface for users coming from simpler tools.
- Reviewers describe the licensing as unclear and say custom fields cannot be added everywhere.
- There is no free trial, and the product is mainly available in German.
- Some users report long loading times and limited DATEV functionality.
Not sold on either?
Frequently Asked Questions
Brevo scores higher on our CRM criteria: 6.9/10 against 6/10 for Haufe X360. The largest gap is in Cost: 8/10 for Brevo and 3/10 for Haufe X360.
Brevo has a free plan; Haufe X360 does not list one.
Brevo is the better fit for freelancers: we rate it 7/10 for them, against 1/10 for Haufe X360.
