Brevo vs Constant Contact Comparison
Compare Brevo vs Constant Contact features, pricing, and more.
Last updated: November 2026
Brevo
6.9/10
Brevo, formerly Sendinblue, is a multichannel marketing platform for email, SMS, WhatsApp, automation and transactional messaging, with a built-in sales CRM for small and mid-sized businesses.
Constant Contact
5.8/10
Email and SMS marketing platform with event registration, sign-up forms and basic automation, aimed at small businesses and nonprofits that want live support.
Feature-by-Feature Comparison
| Feature | | |
|---|---|---|
| Scores | ||
| Overall Rating | 6.9/10 | 5.8/10 |
| Scalability | 7/10 | 5/10 |
| Analytics | 6/10 | 5/10 |
| Cost | 8/10 | 4/10 |
| Customization | 6/10 | 5/10 |
| Ease of Use | 8/10 | 8/10 |
| Integration | 7/10 | 6/10 |
| Security | 7/10 | 6/10 |
| Support | 5/10 | 8/10 |
| Pricing | ||
| Free plan | Yes | No |
| Cheapest paid plan | $9/mo Starter | $12/mo Lite |
| Estimated cost for 10 users | $499/mo Professional | $80/mo Premium |
| Features | ||
| A/B Testing | ||
| E-commerce Features | ||
| Email Marketing | ||
| Landing Pages | ||
| Segmentation | ||
| SMS Marketing | ||
Brevo vs Constant Contact cost by team size
Brevo costs less at 1 user; Constant Contact costs less from 5 to 10 users.
| Team size | Brevo | Constant Contact |
|---|---|---|
| 1 user | FreeFree | $12/moLite |
| 5 users | $499/moProfessional | $80/moPremium |
| 10 users | $499/moProfessional | $80/moPremium |
| 25 users | Contact for pricing | $80/moPremium |
| 50 users | Contact for pricing | $80/moPremium |
The plan that fits each team size, billed monthly, before add-ons and usage charges. Each cost opens that tool's pricing calculator for the team size.
Which One Should You Choose?
Why choose Brevo
- Has a free plan (Constant Contact does not)
- Higher Cost score (8/10 vs 4/10)
- Higher Scalability score (7/10 vs 5/10)
- Better fit for marketing teams (7/10 vs 5/10)
- Better fit for startups (8/10 vs 6/10)
Why choose Constant Contact
- Lower estimated cost for 10 users: $80/mo vs $499/mo
- Higher Support score (8/10 vs 5/10)
Pros & Cons
Brevo
Pros
- The free plan sends 300 emails a day and allows up to 100,000 contacts, which is generous for testing the product or for very small lists.
- Pricing is based mainly on how many emails you send, so businesses with large lists that email rarely can keep costs low.
- Transactional email through an API and SMTP, outbound webhooks and a Zapier connector are included on every plan, including Free.
- Email, SMS, WhatsApp, push, live chat and a sales CRM are available from one vendor.
Cons
- On Starter and Standard, the lowest send tiers cap contacts at 500 to 2,500, which can force earlier upgrades.
- Pop-ups, contact scoring, WhatsApp, inbound webhooks and phone support all require Professional, which starts at $499 a month.
- Many reviewers on Capterra and Trustpilot report sudden account suspensions with unclear reasons and slow reinstatement.
- SMS and WhatsApp are billed as prepaid credits on top of the plan price, and the CRM is a separate purchase.
Constant Contact
Pros
- Live phone and chat support plus one-to-one onboarding are included from the cheapest Lite plan.
- Event registration, ticketing and payment collection are built into every plan, so small organisations do not need a separate events tool.
- The drag-and-drop editor and templates suit non-marketers who need to send newsletters quickly.
- Nonprofits can save up to 30 percent by prepaying for a year.
Cons
- Prices climb steeply with list size, reaching about 160 dollars a month for Standard at 10,000 contacts.
- Custom and ecommerce automations are only on Premium. The lower plans get one or three prebuilt paths.
- A/B testing is limited to subject lines.
- The free plan was removed, and reviewers report billing and cancellation complaints.
- Reviewers describe the interface as dated and needing more clicks than newer competitors.
Not sold on either?
Frequently Asked Questions
Brevo scores higher on our Marketing criteria: 6.9/10 against 5.8/10 for Constant Contact. The largest gap is in Cost: 8/10 for Brevo and 4/10 for Constant Contact.
Constant Contact costs less for 10 users: about $80/mo on its Premium plan, against about $499/mo on its Professional plan for Brevo, billed monthly.
Brevo has a free plan; Constant Contact does not list one.
Brevo is the better fit for freelancers: we rate it 7/10 for them, against 5/10 for Constant Contact.
