Brevo vs Campaign Monitor Comparison
Compare Brevo vs Campaign Monitor features, pricing, and more.
Last updated: November 2026
Brevo
6.9/10
Brevo, formerly Sendinblue, is a multichannel marketing platform for email, SMS, WhatsApp, automation and transactional messaging, with a built-in sales CRM for small and mid-sized businesses.
Campaign Monitor
6.3/10
Campaign Monitor by Marigold is an email marketing platform for designing, automating and tracking branded email campaigns. It is aimed at small businesses, marketing teams and agencies.
Feature-by-Feature Comparison
| Feature | | |
|---|---|---|
| Scores | ||
| Overall Rating | 6.9/10 | 6.3/10 |
| Scalability | 7/10 | 6/10 |
| Analytics | 6/10 | 5/10 |
| Cost | 8/10 | 5/10 |
| Customization | 6/10 | 7/10 |
| Ease of Use | 8/10 | 8/10 |
| Integration | 7/10 | 6/10 |
| Security | 7/10 | 7/10 |
| Support | 5/10 | 5/10 |
| Pricing | ||
| Free plan | Yes | Yes |
| Cheapest paid plan | $9/mo Starter | $11/mo Lite |
| Estimated cost for 10 users | $499/mo Professional | Free Free trial |
| Features | ||
| Landing Pages | ||
| SMS Marketing | Not listed | |
| E-commerce Features | ||
| Email Marketing | ||
| Segmentation | ||
| A/B Testing | ||
| Webinars | Not listed | |
Which One Should You Choose?
Why choose Brevo
- Higher Cost score (8/10 vs 5/10)
- Higher Scalability score (7/10 vs 6/10)
- Better fit for startups (8/10 vs 6/10)
- Better fit for e-commerce (6/10 vs 4/10)
Why choose Campaign Monitor
- Lower estimated cost for 10 users: Free vs $499/mo
- Higher Customization score (7/10 vs 6/10)
- Better fit for agencies (8/10 vs 4/10)
Pros & Cons
Brevo
Pros
- The free plan sends 300 emails a day and allows up to 100,000 contacts, which is generous for testing the product or for very small lists.
- Pricing is based mainly on how many emails you send, so businesses with large lists that email rarely can keep costs low.
- Transactional email through an API and SMTP, outbound webhooks and a Zapier connector are included on every plan, including Free.
- Email, SMS, WhatsApp, push, live chat and a sales CRM are available from one vendor.
Cons
- On Starter and Standard, the lowest send tiers cap contacts at 500 to 2,500, which can force earlier upgrades.
- Pop-ups, contact scoring, WhatsApp, inbound webhooks and phone support all require Professional, which starts at $499 a month.
- Many reviewers on Capterra and Trustpilot report sudden account suspensions with unclear reasons and slow reinstatement.
- SMS and WhatsApp are billed as prepaid credits on top of the plan price, and the CRM is a separate purchase.
Campaign Monitor
Pros
- The drag-and-drop editor and mobile-ready templates let non-technical users build polished emails quickly.
- Agencies get multi-brand and white-label client account features.
- Essentials includes unlimited sends at a moderate starting price.
- The integration directory lists more than 100 connections, including Salesforce, HubSpot, Shopify and Zapier, plus a REST API.
Cons
- The price jumps sharply from Essentials to Premier, and reviewers call the tier structure confusing.
- Automation lacks advanced branching, lead scoring and cross-channel logic.
- There is no live chat on any plan, and phone support is limited to Premier.
- Reviewers report that the Salesforce connector is unreliable and the Shopify sync is shallow.
- There is no permanent free plan, only a 30-day trial.
