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Brevo Sales CRM vs SmartReach.io: Complete Comparison (2026)

An in-depth comparison of Brevo Sales CRM and SmartReach.io to help you choose the right tool for your business.

Last updated: November 2026

Brevo Sales CRM logo

Brevo Sales CRM

6/10

Brevo's sales CRM for small B2B and service teams, covering deal pipelines, tasks, meeting booking and VoIP calling alongside Brevo's email and SMS marketing.

SmartReach.io logo

SmartReach.io

6.6/10

Winner

SmartReach.io is a cold email and multichannel sales engagement platform covering email, LinkedIn, calling and WhatsApp, built for sales teams and agencies.

Feature-by-Feature Comparison

Feature
Brevo Sales CRM logo
Brevo Sales CRM
SmartReach.io logo
SmartReach.io
Scores
Overall Rating6/106.6/10
Analytics4/106/10
Cost8/107/10
Customization5/106/10
Ease of Use6/107/10
Integration7/106/10
Scalability5/107/10
Security6/106/10
Support5/108/10
Pricing
Free planYesNo
Cheapest paid plan$31/user/mo
Sales Essentials
$29/mo
Email Outreach Basic
Estimated cost for 10 usersFree
Sales Free
$89/mo
Email Outreach Plus
Features
Built-in Calling
Collaboration
Contact Management
Integrations
Lead Management
Marketing Automation
Reporting & Analytics
Sales Automation
Mobile AccessNot listed
Opportunity ManagementNot listed

Brevo Sales CRM vs SmartReach.io cost by team size

Brevo Sales CRM costs less at every team size we checked.

Team sizeBrevo Sales CRMSmartReach.io
1 userFreeSales Free$29/moEmail Outreach Basic
5 usersFreeSales Free$89/moEmail Outreach Plus
10 usersFreeSales Free$89/moEmail Outreach Plus
25 usersFreeSales Free$89/moEmail Outreach Plus
50 usersFreeSales Free$89/moEmail Outreach Plus

The plan that fits each team size, billed monthly, before add-ons and usage charges. Each cost opens that tool's pricing calculator for the team size.

Which One Should You Choose?

Brevo Sales CRM logo
Why choose Brevo Sales CRM

  • Has a free plan (SmartReach.io does not)
  • Lower estimated cost for 10 users: Free vs $89/mo
  • Higher Cost score (8/10 vs 7/10)
  • Higher Integration score (7/10 vs 6/10)
  • Better fit for marketing teams (8/10 vs 5/10)

SmartReach.io logo
Why choose SmartReach.io

  • Higher Support score (8/10 vs 5/10)
  • Higher Analytics score (6/10 vs 4/10)
  • Better fit for sales teams (9/10 vs 6/10)
  • Better fit for mid-market (6/10 vs 3/10)

Pros & Cons

Brevo Sales CRM logo
Brevo Sales CRM

Pros

  • Basic deal tracking is free on every Brevo plan, with up to 50 open deals.
  • Sales and marketing share one contact database, so emails, SMS and deals sit on the same contact record.
  • Sales Advanced includes VoIP calling with per-user numbers, recordings and transcripts.
  • Meeting booking with Google Meet and Zoom is included at no extra cost.
  • Paid sales seats cost about 31 USD a month, well below most dedicated CRMs.

Cons

  • Reviewers say the reporting offers only simple charts for deals won and revenue.
  • The sales packages are billed on top of a marketing plan, and calling requires the Professional plan or higher.
  • A community forum thread shows users asking Brevo to raise a limit of 10 sales users.
  • Some reviewers find the interface confusing and say live chat support is missing.

SmartReach.io logo
SmartReach.io

Pros

  • Unlimited sending inboxes and unlimited users from the Plus plan up, with no per-seat or per-inbox fees.
  • Deliverability tools are built in: warmup, inbox rotation, free verification and blacklist auto-pause.
  • One sequence can mix email, LinkedIn, calls and WhatsApp steps.
  • Agency client dashboards and a global blocklist suit lead generation agencies.
  • G2 and Capterra reviewers often praise how responsive support is.

Cons

  • It is not a full CRM. It has no deal pipelines or ticketing and depends on syncing with an external CRM.
  • CRM integrations and LinkedIn automation cost $29 a month each as add-ons.
  • Some reviewers report integration errors and higher bounce rates.
  • The Basic plans allow only one user and offer no integrations.
  • Some reviewers find it pricey.

Not sold on either?

Frequently Asked Questions

SmartReach.io scores higher on our CRM criteria: 6.6/10 against 6/10 for Brevo Sales CRM. The largest gap is in Support: 5/10 for Brevo Sales CRM and 8/10 for SmartReach.io.

Brevo Sales CRM costs less for 10 users: free on its Sales Free plan, against about $89/mo on its Email Outreach Plus plan for SmartReach.io, billed monthly.

Brevo Sales CRM has a free plan; SmartReach.io does not list one.

Brevo Sales CRM is the better fit for marketing teams: we rate it 8/10 for them, against 5/10 for SmartReach.io.

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