Brevo Sales CRM vs Mailshake: Complete Comparison (2026)
An in-depth comparison of Brevo Sales CRM and Mailshake to help you choose the right tool for your business.
Last updated: November 2026
Brevo Sales CRM
6/10
Brevo's sales CRM for small B2B and service teams, covering deal pipelines, tasks, meeting booking and VoIP calling alongside Brevo's email and SMS marketing.
Mailshake
6.5/10
Mailshake is a cold email and sales engagement platform with sequences, warmup, a unified inbox, a phone dialer and CRM sync, aimed at small outbound sales teams.
Feature-by-Feature Comparison
| Feature | | |
|---|---|---|
| Scores | ||
| Overall Rating | 6/10 | 6.5/10 |
| Analytics | 4/10 | 6/10 |
| Cost | 8/10 | 7/10 |
| Customization | 5/10 | 5/10 |
| Ease of Use | 6/10 | 8/10 |
| Integration | 7/10 | 7/10 |
| Scalability | 5/10 | 5/10 |
| Security | 6/10 | 5/10 |
| Support | 5/10 | 8/10 |
| Pricing | ||
| Free plan | Yes | No |
| Cheapest paid plan | $31/user/mo Sales Essentials | $29/user/mo Starter |
| Estimated cost for 10 users | Free Sales Free | $290/mo Starter |
| Features | ||
| Built-in Calling | ||
| Collaboration | ||
| Contact Management | ||
| Integrations | ||
| Lead Management | ||
| Reporting & Analytics | ||
| Sales Automation | ||
| Marketing Automation | Not listed | |
| Mobile Access | Not listed | |
| Opportunity Management | Not listed | |
Brevo Sales CRM vs Mailshake cost by team size
Brevo Sales CRM costs less at every team size we checked.
| Team size | Brevo Sales CRM | Mailshake |
|---|---|---|
| 1 user | FreeSales Free | $29/moStarter |
| 5 users | FreeSales Free | $145/moStarter |
| 10 users | FreeSales Free | $290/moStarter |
| 25 users | FreeSales Free | $725/moStarter |
| 50 users | FreeSales Free | $1,450/moStarter |
The plan that fits each team size, billed monthly, before add-ons and usage charges. Each cost opens that tool's pricing calculator for the team size.
Which One Should You Choose?
Why choose Brevo Sales CRM
- Has a free plan (Mailshake does not)
- Lower estimated cost for 10 users: Free vs $290/mo
- Higher Cost score (8/10 vs 7/10)
- Higher Security score (6/10 vs 5/10)
- Better fit for marketing teams (8/10 vs 4/10)
Why choose Mailshake
- Higher Support score (8/10 vs 5/10)
- Higher Analytics score (6/10 vs 4/10)
- Better fit for sales teams (8/10 vs 6/10)
Pros & Cons
Brevo Sales CRM
Pros
- Basic deal tracking is free on every Brevo plan, with up to 50 open deals.
- Sales and marketing share one contact database, so emails, SMS and deals sit on the same contact record.
- Sales Advanced includes VoIP calling with per-user numbers, recordings and transcripts.
- Meeting booking with Google Meet and Zoom is included at no extra cost.
- Paid sales seats cost about 31 USD a month, well below most dedicated CRMs.
Cons
- Reviewers say the reporting offers only simple charts for deals won and revenue.
- The sales packages are billed on top of a marketing plan, and calling requires the Professional plan or higher.
- A community forum thread shows users asking Brevo to raise a limit of 10 sales users.
- Some reviewers find the interface confusing and say live chat support is missing.
Mailshake
Pros
- Every plan includes unlimited email warmup, verification and contact uploads.
- One reviewer reported going from signup to a first campaign in under an hour.
- Support is rated highly: Capterra users give 4.5 for customer service, and a Prospeo summary cites a G2 average of 4.7.
- The Sales Engagement tier includes a dialer with unlimited free North American minutes.
- The integrations page lists many native CRM connections, including Salesforce, HubSpot, Pipedrive, Zoho, Copper and Freshsales.
Cons
- There is no free trial, and reviewers describe a strict refund policy.
- Invoices and cancellation confirmations are not emailed automatically.
- Reviewers say connected mailboxes can disconnect and stall sequences.
- LinkedIn steps are capped (Prospeo reports 10 messages per day), and Data Finder accuracy is described as weak.
- Per-user pricing becomes costly for teams larger than about five reps.
Not sold on either?
Frequently Asked Questions
Mailshake scores higher on our CRM criteria: 6.5/10 against 6/10 for Brevo Sales CRM. The largest gap is in Support: 5/10 for Brevo Sales CRM and 8/10 for Mailshake.
Brevo Sales CRM costs less for 10 users: free on its Sales Free plan, against about $290/mo on its Starter plan for Mailshake, billed monthly.
Brevo Sales CRM has a free plan; Mailshake does not list one.
Brevo Sales CRM is the better fit for marketing teams: we rate it 8/10 for them, against 4/10 for Mailshake.
