4Degrees vs Apollo: Complete Comparison (2026)
An in-depth comparison of 4Degrees and Apollo to help you choose the right tool for your business.
Last updated: November 2026
4Degrees
5.9/10
4Degrees is a relationship intelligence and deal flow CRM for private equity, venture capital, M&A advisory, corporate development, and consulting teams.
Apollo
6.5/10
Apollo is a sales intelligence and engagement platform that combines a B2B contact database, email sequencing, a dialer and deal tracking for outbound sales teams.
Feature-by-Feature Comparison
| Feature | | |
|---|---|---|
| Scores | ||
| Overall Rating | 5.9/10 | 6.5/10 |
| Analytics | 6/10 | 6/10 |
| Cost | 5/10 | 7/10 |
| Customization | 6/10 | 6/10 |
| Ease of Use | 7/10 | 8/10 |
| Integration | 6/10 | 7/10 |
| Scalability | 5/10 | 6/10 |
| Security | 5/10 | 6/10 |
| Support | 7/10 | 4/10 |
| Pricing | ||
| Free plan | No | Yes |
| Cheapest paid plan | Contact for pricing | $49/user/mo Basic |
| Estimated cost for 10 users | Contact for pricing | Free Free |
| Features | ||
| Collaboration | ||
| Integrations | ||
| Sales Automation | ||
| Opportunity Management | ||
| Contact Management | ||
| Reporting & Analytics | ||
| Built-in Calling | Not listed | |
| Lead Management | Not listed | |
4Degrees vs Apollo cost by team size
| Team size | 4Degrees | Apollo |
|---|---|---|
| 1 user | Contact for pricing | FreeFree |
| 5 users | Contact for pricing | FreeFree |
| 10 users | Contact for pricing | FreeFree |
| 25 users | Contact for pricing | FreeFree |
| 50 users | Contact for pricing | FreeFree |
The plan that fits each team size, billed monthly, before add-ons and usage charges. Each cost opens that tool's pricing calculator for the team size.
Which One Should You Choose?
Why choose 4Degrees
- Higher Support score (7/10 vs 4/10)
Why choose Apollo
- Has a free plan (4Degrees does not)
- Higher Cost score (7/10 vs 5/10)
- Higher Ease of Use score (8/10 vs 7/10)
- Better fit for sales teams (9/10 vs 4/10)
- Better fit for small business (8/10 vs 4/10)
Pros & Cons
4Degrees
Pros
- Builds contact and deal records automatically from email and calendar activity, so deal teams do less manual data entry.
- Relationship strength scoring helps investors find warm introduction paths to targets.
- Alerts flag when contacts change jobs, publish content, or appear in the news.
- Built for PE, VC, and M&A workflows by former Pritzker Group VC investors.
- Pulls in third-party data from sources such as Crunchbase and PitchBook.
Cons
- No public pricing, so every buyer has to request a quote.
- Small company with modest disclosed funding.
- Few independent reviews, and most detailed ones date from around 2019.
- Older reviews asked for a better mobile app.
- Not built for marketing automation or customer support use cases.
Apollo
Pros
- Prospect database, email sequencing, dialer and enrichment come in one subscription, so teams buy fewer tools.
- The free plan has no time limit and lets a team try the full prospecting workflow.
- Reviewers rate ease of use highly, and G2 shows about 4.7 out of 5 from roughly 9,700 reviews.
- Admins can pool credits across the team and set per-user caps.
Cons
- Many reviews report inaccurate data, especially mobile numbers and contacts outside North America.
- Credits expire each cycle, phone reveals cost about eight times as much as an email, and credits are spent even on bad records.
- Support is the lowest-rated G2 subcategory, and Trustpilot shows a TrustScore of about 3.1.
- API access and SSO require the top Custom plan, and every seat must be on the same plan.
Not sold on either?
Frequently Asked Questions
Apollo scores higher on our AI Software criteria: 6.5/10 against 5.9/10 for 4Degrees. The largest gap is in Support: 7/10 for 4Degrees and 4/10 for Apollo.
Apollo has a free plan; 4Degrees does not list one.
Apollo is the better fit for sales teams: we rate it 9/10 for them, against 4/10 for 4Degrees.
