Unbounce Pricing
Every Unbounce plan with its monthly and annual price, what it costs for common team sizes, and a calculator to estimate your own monthly cost before you buy.
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Plans and prices
| Plan | Monthly billing | Annual billing (per month) | Per user or flat | Users | Free tier |
|---|---|---|---|---|---|
| Starter | $29/mo | $22/mo | Flat | Up to 1 users | No |
| Build | $99/mo | $74/mo | Flat | Up to 1 users | No |
| Experiment | $149/mo | $112/mo | Flat | Up to 3 users | No |
| Optimize | $249/mo | $187/mo | Flat | Up to 5 users | No |
| Agency | Contact sales | Contact sales | — | From 5 users | No |
| Concierge | Contact sales | Contact sales | — | Up to 15 users | No |
Prices last updated November 2026.
What Unbounce costs by team size
| Team size | 1 user | 5 users | 10 users | 25 users | 50 users |
|---|---|---|---|---|---|
| Monthly cost | $29/moStarter | $249/moOptimize | Contact for pricing | Contact for pricing | Contact for pricing |
The plan that fits each team size, billed monthly, before add-ons and usage charges.
Add-ons
| Add-on | Monthly billing | Annual billing (per month) | Charged |
|---|---|---|---|
| Professional ServicesPersonalized onboarding, page migrations, landing page redesigns and conversion consults. Available with any plan. Price on request. | Not listed | Not listed | Flat |
Unbounce Pricing Calculator
Estimate your team's real monthly and annual cost based on seats, billing cycle, and add-ons.
Cost breakdown
Estimated from the vendor's published prices, last updated November 2026. Actual costs may vary based on negotiated contracts. How we collect prices
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Unbounce pricing FAQs
Billed monthly, plans cost $29 for Starter, $99 for Build, $149 for Experiment and $249 for Optimize. Billed annually, the same plans work out to $22, $74, $112 and $187 per month, about 25% less. Concierge has custom pricing, and Agency starts at $349 per month billed annually.
You can upgrade at any time. Downgrades take effect at the end of the current billing cycle.
No, Unbounce does not list a free plan. Its cheapest paid plan is Starter, at $29/mo billed monthly.
No. Every Unbounce paid plan with a listed price is a flat monthly price, whatever the team size.
Up to 25%. The Build plan costs $74/mo billed annually, against $99/mo billed monthly.
Yes. Unbounce sells an add-on on top of its plans: Professional Services.