SendPulse vs Spotler CRM: Complete Comparison (2026)
An in-depth comparison of SendPulse and Spotler CRM to help you choose the right tool for your business.
Last updated: November 2026
SendPulse
6.1/10
SendPulse is a multichannel marketing platform for small and mid-sized businesses, covering email, SMS, web push, chatbots, landing pages, CRM, and course building.
Spotler CRM
6.6/10
Spotler CRM, formerly Really Simple Systems, is a UK-built cloud CRM for small and mid-sized B2B firms that combines sales pipeline, email marketing and case management.
Feature-by-Feature Comparison
| Feature | | S Spotler CRM |
|---|---|---|
| Scores | ||
| Overall Rating | 6.1/10 | 6.6/10 |
| Customization | 6/10 | 6/10 |
| Analytics | 5/10 | 6/10 |
| Integration | 6/10 | 5/10 |
| Support | 5/10 | 7/10 |
| Ease of Use | 6/10 | 8/10 |
| Security | 5/10 | 7/10 |
| Cost | 8/10 | 8/10 |
| Scalability | 6/10 | 5/10 |
| Pricing | ||
| Free plan | Yes | No |
| Cheapest paid plan | Contact for pricing | €12/user/mo Starter |
| Estimated cost for 10 users | Contact for pricing | €120/mo Starter |
| Features | ||
| Built-in Calling | Not listed | |
| Contact Management | Not listed | |
| Customer Support Management | Not listed | |
| Integrations | Not listed | |
| Lead Management | Not listed | |
| Marketing Automation | Not listed | |
| Opportunity Management | Not listed | |
| Reporting & Analytics | Not listed | |
| Sales Automation | Not listed | |
| More features | ||
| Landing Pages | Not listed | |
| SMS Marketing | Not listed | |
| E-commerce Features | Not listed | |
| Email Marketing | Not listed | |
| Segmentation | Not listed | |
| A/B Testing | Not listed | |
SendPulse vs Spotler CRM cost by team size
| Team size | SendPulse | Spotler CRM |
|---|---|---|
| 1 user | FreeFree | €12/moStarter |
| 5 users | Contact for pricing | €60/moStarter |
| 10 users | Contact for pricing | €120/moStarter |
| 25 users | Contact for pricing | €300/moStarter |
| 50 users | Contact for pricing | €600/moStarter |
The plan that fits each team size, billed monthly, before add-ons and usage charges. Each cost opens that tool's pricing calculator for the team size.
Which One Should You Choose?
Why choose SendPulse
- Has a free plan (Spotler CRM does not)
- Higher Integration score (6/10 vs 5/10)
- Higher Scalability score (6/10 vs 5/10)
- Better fit for freelancers (7/10 vs 4/10)
- Better fit for startups (8/10 vs 6/10)
SWhy choose Spotler CRM
- Higher Support score (7/10 vs 5/10)
- Higher Ease of Use score (8/10 vs 6/10)
- Better fit for sales teams (7/10 vs 5/10)
Pros & Cons
SendPulse
Pros
- The free plan includes 15,000 emails a month, a drag-and-drop builder, and basic automation.
- Email, SMS, web push, chatbots across WhatsApp, Telegram, Instagram, and TikTok, plus a CRM, all run from one account.
- Paid email plans start around $9.60 a month on annual billing, and reviewers often say it beats rivals on price.
- Reviewers say the automation builder makes behavior-based customer journeys straightforward to set up.
- Connects to Shopify, WooCommerce, Pipedrive, Zapier, and Make, and offers an API and an MCP server.
Cons
- The free plan has no A/B testing, dynamic segmentation, or team members.
- Reviewers report slow loading, occasional bugs, and an interface that feels cluttered at first.
- Users describe the analytics as basic compared with Brevo.
- Some users say support is slow or hard to reach.
- SMS, chatbots, and transactional email are billed separately, which makes the total cost harder to estimate.
SSpotler CRM
Pros
- Reviewers repeatedly say non-technical staff can learn it quickly with little training.
- Per-user prices are low. Starter costs 12 euros per user per month.
- Sales, email marketing and SLA-based case management are all in one product on the Professional plan.
- It is GDPR-oriented, and Spotler lists ISO 27001 certification, which suits UK and EU buyers.
- It has been on the market since 2006 and is used by charities such as the British Red Cross.
Cons
- There is no native mobile app, so mobile access is through the browser only.
- Starter caps you at 1,000 company records, 1 GB of storage and 10 automations.
- Marketing email, VoIP integration and case management require the Professional plan, which has a 5-user minimum.
- The integration library is small, and reviewers have noted gaps such as QuickBooks.
- Several reviewers describe it as basic compared with HubSpot, Salesforce or Pipedrive.
Not sold on either?
Frequently Asked Questions
Spotler CRM scores higher on our CRM criteria: 6.6/10 against 6.1/10 for SendPulse. The largest gap is in Ease of Use: 6/10 for SendPulse and 8/10 for Spotler CRM.
SendPulse has a free plan; Spotler CRM does not list one.
SendPulse is the better fit for freelancers: we rate it 7/10 for them, against 4/10 for Spotler CRM.
