HubSpot vs SuiteCRM: Complete Comparison (2026)
An in-depth comparison of HubSpot and SuiteCRM to help you choose the right tool for your business.
Last updated: November 2026
HubSpot
6.9/10
HubSpot is a CRM platform with a free tier and paid per-seat Sales Hub plans, plus companion marketing and service hubs, aimed at small and mid-sized businesses.
SuiteCRM
6.3/10
Open-source CRM licensed under AGPL that covers sales, marketing and customer service, for businesses that want to self-host or pay for managed hosting without per-user fees.
Feature-by-Feature Comparison
| Feature | | |
|---|---|---|
| Scores | ||
| Overall Rating | 6.9/10 | 6.3/10 |
| Customization | 6/10 | 9/10 |
| Analytics | 7/10 | 5/10 |
| Integration | 9/10 | 5/10 |
| Support | 6/10 | 5/10 |
| Ease of Use | 8/10 | 4/10 |
| Security | 7/10 | 6/10 |
| Cost | 5/10 | 9/10 |
| Scalability | 7/10 | 6/10 |
| Pricing | ||
| Free plan | Yes | Yes |
| Cheapest paid plan | $20/user/mo Sales Hub Starter | £50/mo Fully Managed Hosting |
| Estimated cost for 10 users | $200/mo Sales Hub Starter | Free Self-Hosted |
| Features | ||
| Contact Management | ||
| Customer Support Management | ||
| Integrations | ||
| Marketing Automation | ||
| Opportunity Management | ||
| Reporting & Analytics | ||
| Sales Automation | ||
| Built-in Calling | Not listed | |
| Lead Management | Not listed | |
| Mobile Access | Not listed | |
HubSpot vs SuiteCRM cost by team size
| Team size | HubSpot | SuiteCRM |
|---|---|---|
| 1 user | FreeFree | FreeSelf-Hosted |
| 5 users | $100/moSales Hub Starter | FreeSelf-Hosted |
| 10 users | $200/moSales Hub Starter | FreeSelf-Hosted |
| 25 users | $500/moSales Hub Starter | FreeSelf-Hosted |
| 50 users | $1,000/moSales Hub Starter | FreeSelf-Hosted |
The plan that fits each team size, billed monthly, before add-ons and usage charges. Each cost opens that tool's pricing calculator for the team size.
Which One Should You Choose?
Why choose HubSpot
- Higher Integration score (9/10 vs 5/10)
- Higher Ease of Use score (8/10 vs 4/10)
- Better fit for marketing teams (8/10 vs 5/10)
- Better fit for sales teams (8/10 vs 6/10)
Why choose SuiteCRM
- Higher Cost score (9/10 vs 5/10)
- Higher Customization score (9/10 vs 6/10)
Pros & Cons
HubSpot
Pros
- The free CRM has no time limit and covers contacts, deals, tickets, a shared inbox, a reporting dashboard and mobile apps.
- The HubSpot Marketplace lists over 2,000 integrations.
- Sales, marketing and service hubs share one customer database, so teams avoid syncing separate tools.
- G2 reviewers often praise the sales automation and how easy everyday use is.
Cons
- The free tier is now limited to two users and 1,000 contacts.
- Professional and Enterprise tiers require one-time onboarding fees of $1,500 to $7,000, depending on the hub.
- Reviewers report a steep price jump from Starter to Professional, and extra costs from marketing-contact tiers and credits.
- Reviewers cite annual contract lock-in and setup and administration complexity as recurring complaints.
SuiteCRM
Pros
- The software is free under the AGPL with no per-user fees, so costs do not rise with headcount.
- Fields, layouts and modules can be changed extensively, including through a no-code module builder.
- Self-hosting gives full control over where data lives.
- It covers sales, service and marketing in one product, with quotes, invoices, cases, campaigns and surveys.
- Paid options include SuiteASSURED, which adds a warranty and legal indemnities.
Cons
- Reviewers consistently describe the interface as dated.
- Reviewers call the workflow automation basic and limited out of the box.
- There is no native mobile app, only a mobile web view.
- Free users rely on community forums, which reviewers say can be slow.
- Setting it up and maintaining it requires technical skills.
Not sold on either?
Frequently Asked Questions
HubSpot scores higher on our CRM criteria: 6.9/10 against 6.3/10 for SuiteCRM. The largest gap is in Cost: 5/10 for HubSpot and 9/10 for SuiteCRM.
Yes, both HubSpot and SuiteCRM have a free plan.
HubSpot is the better fit for marketing teams: we rate it 8/10 for them, against 5/10 for SuiteCRM.
