HubSpot vs Reybex Cloud ERP: Complete Comparison (2026)
An in-depth comparison of HubSpot and Reybex Cloud ERP to help you choose the right tool for your business.
Last updated: November 2026
HubSpot
6.9/10
HubSpot is a CRM platform with a free tier and paid per-seat Sales Hub plans, plus companion marketing and service hubs, aimed at small and mid-sized businesses.
Reybex Cloud ERP
5.7/10
A German cloud ERP for e-commerce, wholesale and manufacturing SMEs that combines inventory, orders, accounting and, on higher plans, a CRM module.
Feature-by-Feature Comparison
| Feature | | |
|---|---|---|
| Scores | ||
| Overall Rating | 6.9/10 | 5.7/10 |
| Integration | 9/10 | 7/10 |
| Scalability | 7/10 | 6/10 |
| Analytics | 7/10 | 5/10 |
| Cost | 5/10 | 4/10 |
| Customization | 6/10 | 6/10 |
| Ease of Use | 8/10 | 5/10 |
| Security | 7/10 | 7/10 |
| Support | 6/10 | 6/10 |
| Pricing | ||
| Free plan | Yes | No |
| Cheapest paid plan | $20/user/mo Sales Hub Starter | €99/mo Ready |
| Estimated cost for 10 users | $200/mo Sales Hub Starter | €650/mo Go |
| Features | ||
| Contact Management | ||
| Integrations | ||
| Reporting & Analytics | ||
| Sales Automation | ||
| Built-in Calling | Not listed | |
| Customer Support Management | Not listed | |
| Marketing Automation | Not listed | |
| Mobile Access | Not listed | |
| Opportunity Management | Not listed | |
HubSpot vs Reybex Cloud ERP cost by team size
| Team size | HubSpot | Reybex Cloud ERP |
|---|---|---|
| 1 user | FreeFree | €99/moReady |
| 5 users | $100/moSales Hub Starter | €650/moGo |
| 10 users | $200/moSales Hub Starter | €650/moGo |
| 25 users | $500/moSales Hub Starter | €650/moGo |
| 50 users | $1,000/moSales Hub Starter | €650/moGo |
The plan that fits each team size, billed monthly, before add-ons and usage charges. Each cost opens that tool's pricing calculator for the team size.
Which One Should You Choose?
Why choose HubSpot
- Has a free plan (Reybex Cloud ERP does not)
- Higher Ease of Use score (8/10 vs 5/10)
- Higher Integration score (9/10 vs 7/10)
- Better fit for sales teams (8/10 vs 4/10)
- Better fit for enterprise (6/10 vs 3/10)
Why choose Reybex Cloud ERP
Our data shows no clear advantage over HubSpot.
Pros & Cons
HubSpot
Pros
- The free CRM has no time limit and covers contacts, deals, tickets, a shared inbox, a reporting dashboard and mobile apps.
- The HubSpot Marketplace lists over 2,000 integrations.
- Sales, marketing and service hubs share one customer database, so teams avoid syncing separate tools.
- G2 reviewers often praise the sales automation and how easy everyday use is.
Cons
- The free tier is now limited to two users and 1,000 contacts.
- Professional and Enterprise tiers require one-time onboarding fees of $1,500 to $7,000, depending on the hub.
- Reviewers report a steep price jump from Starter to Professional, and extra costs from marketing-contact tiers and credits.
- Reviewers cite annual contract lock-in and setup and administration complexity as recurring complaints.
Reybex Cloud ERP
Pros
- One cloud system covers warehouse, shipping, invoicing and accounting, so retailers stop entering the same data in several tools.
- Ready-made connectors for Amazon, eBay, Shopify, Shopware, Zalando and OTTO help prevent overselling, according to OMR reviewers.
- Go, Run and Fly include unlimited users and transactions, so costs do not rise as headcount grows.
- Hosting is in ISO 27001-certified German data centres with a stated 99.99 percent availability, which suits buyers concerned about data protection.
- OMR rates it 4.4 out of 5 from 178 reviews, and Capterra and GetApp show 4.8 out of 5 from a small sample.
Cons
- CRM appears only from the Run plan, which has no public price, and the vendor describes few dedicated CRM features.
- Reviewers report a steep learning curve for staff without ERP experience.
- Some users report slow performance with long lists, large bookings or big reports.
- Users want more flexible report designers, dashboards and document templates. One reviewer also noted there is no dunning module.
- The product and its reviews are mostly German-focused, and listings show availability only in Germany and Türkiye.
Not sold on either?
Frequently Asked Questions
HubSpot scores higher on our CRM criteria: 6.9/10 against 5.7/10 for Reybex Cloud ERP. The largest gap is in Ease of Use: 8/10 for HubSpot and 5/10 for Reybex Cloud ERP.
HubSpot has a free plan; Reybex Cloud ERP does not list one.
HubSpot is the better fit for sales teams: we rate it 8/10 for them, against 4/10 for Reybex Cloud ERP.
