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Creatio vs Zapier Comparison

Compare Creatio vs Zapier features, pricing, and more.

Last updated: November 2026

Creatio logo

Creatio

6.3/10

Creatio is a no-code platform with sales, marketing and service CRM modules and AI agents, built for mid-market and enterprise organizations.

Zapier logo

Zapier

7.2/10

Winner

Zapier is a no-code automation platform that connects thousands of business apps and adds AI steps, agents, and chatbots to workflows for teams of any size.

Feature-by-Feature Comparison

Feature
Creatio logo
Creatio
Zapier logo
Zapier
Scores
Overall Rating6.3/107.2/10
Integration6/1010/10
Analytics6/106/10
Customization9/107/10
Ease of Use6/109/10
Support6/106/10
Cost3/104/10
Scalability8/107/10
Security8/108/10
Output QualityNot listed7/10
Pricing
Free planNoYes
Cheapest paid plan$40/user/mo
Growth
$30/mo
Professional
Estimated cost for 10 users$750/mo
Enterprise
$104/mo
Team
Features
AI AgentsNot listed
API AccessNot listed
ChatbotsNot listed
Enterprise ControlsNot listed
Private DeploymentNot listed
Text GenerationNot listed
Workflow AutomationNot listed
More features
Marketing AutomationNot listed
CollaborationNot listed
Customer Support ManagementNot listed
Lead ManagementNot listed
IntegrationsNot listed
Sales AutomationNot listed
Opportunity ManagementNot listed
Contact ManagementNot listed
Reporting & AnalyticsNot listed
Mobile AccessNot listed

Creatio vs Zapier cost by team size

Zapier costs less from 5 to 25 users.

Team sizeCreatioZapier
1 userContact for pricingFreeFree
5 users$375/moEnterprise$104/moTeam
10 users$750/moEnterprise$104/moTeam
25 users$1,875/moEnterprise$104/moTeam
50 users$3,750/moEnterpriseContact for pricing

The plan that fits each team size, billed monthly, before add-ons and usage charges. Each cost opens that tool's pricing calculator for the team size.

Which One Should You Choose?

Creatio logo
Why choose Creatio

  • Higher Customization score (9/10 vs 7/10)
  • Higher Scalability score (8/10 vs 7/10)
  • Better fit for enterprise (9/10 vs 6/10)
  • Better fit for customer support teams (7/10 vs 5/10)

Zapier logo
Why choose Zapier

  • Has a free plan (Creatio does not)
  • Lower estimated cost for 10 users: $104/mo vs $750/mo
  • Higher Integration score (10/10 vs 6/10)
  • Higher Ease of Use score (9/10 vs 6/10)
  • Better fit for freelancers (7/10 vs 1/10)

Pros & Cons

Creatio logo
Creatio

Pros

  • Its no-code process designer and BPM engine let business users build complex workflows and apps without developers.
  • Its sales, marketing and service modules can be bought separately, so teams pay only for the CRM areas they use.
  • Enterprise adds on-premise hosting, SSO, audit logs and HIPAA support, which suits regulated industries.
  • Reviewers on Capterra and PeerSpot praise its marketing automation and the vendor's technical support.

Cons

  • A reported 10,000 USD annual minimum and standard three-year term make it expensive for small teams.
  • Every CRM module costs extra on top of the platform seat, which pushes up the real per-user price.
  • Reviewers say the mobile app is weak and the learning curve is steep.
  • Reviewers on PeerSpot and Capterra report too few ready-made connectors and say some updates have overwritten their customizations.

Zapier logo
Zapier

Pros

  • Its app catalog is the largest among automation tools, which reviewers single out as unmatched.
  • Non-technical users can build simple two- or three-step workflows quickly from templates or Copilot prompts.
  • Agents, chatbots, and AI steps sit alongside existing workflows, so you do not need a second platform for AI.
  • Holds a SOC 2 Type II attestation and SOC 3 report, with SAML SSO and audit logs from the Team plan.

Cons

  • Every action step uses a task, so multi-step and high-volume workflows get expensive quickly.
  • Overage on monthly plans is charged at 2.5 times the base task rate.
  • The free plan allows only two-step Zaps and lacks filters and AI by Zapier.
  • There is no self-hosted or private deployment option, unlike n8n or Activepieces.
  • Users report complaints about billing, refunds, and an all-day outage in October 2025.

Not sold on either?

Frequently Asked Questions

Zapier scores higher on our AI Software criteria: 7.2/10 against 6.3/10 for Creatio. The largest gap is in Integration: 6/10 for Creatio and 10/10 for Zapier.

Zapier costs less for 10 users: about $104/mo on its Team plan, against about $750/mo on its Enterprise plan for Creatio, billed monthly.

Zapier has a free plan; Creatio does not list one.

Zapier is the better fit for freelancers: we rate it 7/10 for them, against 1/10 for Creatio.

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