Brevo vs Sendy Comparison
Compare Brevo vs Sendy features, pricing, and more.
Last updated: November 2026
Brevo
6.9/10
Brevo, formerly Sendinblue, is a multichannel marketing platform for email, SMS, WhatsApp, automation and transactional messaging, with a built-in sales CRM for small and mid-sized businesses.
Sendy
6/10
Self-hosted email newsletter software that sends campaigns through Amazon SES for a one-time license fee, aimed at cost-conscious businesses and agencies.
Feature-by-Feature Comparison
| Feature | | |
|---|---|---|
| Scores | ||
| Overall Rating | 6.9/10 | 6/10 |
| Scalability | 7/10 | 7/10 |
| Ease of Use | 8/10 | 4/10 |
| Customization | 6/10 | 7/10 |
| Security | 7/10 | 5/10 |
| Support | 5/10 | 4/10 |
| Cost | 8/10 | 10/10 |
| Integration | 7/10 | 5/10 |
| Analytics | 6/10 | 4/10 |
| Pricing | ||
| Free plan | Yes | No |
| Cheapest paid plan | $9/mo Starter | Contact for pricing |
| Estimated cost for 10 users | $499/mo Professional | Contact for pricing |
| Features | ||
| SMS Marketing | ||
| Email Marketing | ||
| Segmentation | ||
| A/B Testing | Not listed | |
| E-commerce Features | Not listed | |
| Landing Pages | Not listed | |
| Webinars | Not listed | |
Brevo vs Sendy cost by team size
| Team size | Brevo | Sendy |
|---|---|---|
| 1 user | FreeFree | Contact for pricing |
| 5 users | $499/moProfessional | Contact for pricing |
| 10 users | $499/moProfessional | Contact for pricing |
| 25 users | Contact for pricing | Contact for pricing |
| 50 users | Contact for pricing | Contact for pricing |
The plan that fits each team size, billed monthly, before add-ons and usage charges. Each cost opens that tool's pricing calculator for the team size.
Which One Should You Choose?
Why choose Brevo
- Has a free plan (Sendy does not)
- Higher Ease of Use score (8/10 vs 4/10)
- Higher Security score (7/10 vs 5/10)
- Better fit for marketing teams (7/10 vs 4/10)
- Better fit for enterprise (4/10 vs 2/10)
Why choose Sendy
- Higher Cost score (10/10 vs 8/10)
- Higher Customization score (7/10 vs 6/10)
- Better fit for agencies (8/10 vs 4/10)
Pros & Cons
Brevo
Pros
- The free plan sends 300 emails a day and allows up to 100,000 contacts, which is generous for testing the product or for very small lists.
- Pricing is based mainly on how many emails you send, so businesses with large lists that email rarely can keep costs low.
- Transactional email through an API and SMTP, outbound webhooks and a Zapier connector are included on every plan, including Free.
- Email, SMS, WhatsApp, push, live chat and a sales CRM are available from one vendor.
Cons
- On Starter and Standard, the lowest send tiers cap contacts at 500 to 2,500, which can force earlier upgrades.
- Pop-ups, contact scoring, WhatsApp, inbound webhooks and phone support all require Professional, which starts at $499 a month.
- Many reviewers on Capterra and Trustpilot report sudden account suspensions with unclear reasons and slow reinstatement.
- SMS and WhatsApp are billed as prepaid credits on top of the plan price, and the CRM is a separate purchase.
Sendy
Pros
- A one-time $69 license replaces monthly fees that grow with list size.
- Sending through Amazon SES costs roughly $1 to $1.60 per 10,000 emails, which reviewers say saves heavy senders a lot of money.
- The brands feature lets agencies manage multiple clients with separate logins and per-brand sending limits.
- Subscriber data stays on your own server.
- It includes condition-based segments, drip autoresponders, automatic bounce and complaint handling, and webhooks.
Cons
- Setup requires a PHP and MySQL host, DNS records and Amazon SES verification, which non-developers find hard.
- Automation is basic, with no branching on opens or clicks, so complex workflows need Zapier.
- Reviewers call the analytics basic and the interface dated.
- Support is email-based and reported as inconsistent, and you handle your own updates and hosting.
- New SES accounts start in a sandbox with daily sending limits until AWS approves an increase.
Not sold on either?
Frequently Asked Questions
Brevo scores higher on our Marketing criteria: 6.9/10 against 6/10 for Sendy. The largest gap is in Ease of Use: 8/10 for Brevo and 4/10 for Sendy.
Brevo has a free plan; Sendy does not list one.
Sendy is the better fit for agencies: we rate it 8/10 for them, against 4/10 for Brevo.
Brevo has SMS Marketing, which Sendy lacks.
