b stack radar

Benchmark Email vs Brevo Comparison

Compare Benchmark Email vs Brevo features, pricing, and more.

Last updated: November 2026

Benchmark Email logo

Benchmark Email

6.3/10

Email marketing platform for small businesses, with a drag-and-drop editor, signup forms, automation, AI writing help and reporting, and a free plan for up to 500 contacts.

Brevo logo

Brevo

6.9/10

Winner

Brevo, formerly Sendinblue, is a multichannel marketing platform for email, SMS, WhatsApp, automation and transactional messaging, with a built-in sales CRM for small and mid-sized businesses.

Feature-by-Feature Comparison

Feature
Benchmark Email logo
Benchmark Email
Brevo logo
Brevo
Scores
Overall Rating6.3/106.9/10
Scalability5/107/10
Ease of Use7/108/10
Customization6/106/10
Security5/107/10
Support7/105/10
Cost8/108/10
Integration6/107/10
Analytics5/106/10
Pricing
Free planYesYes
Cheapest paid plan$12/mo
Pro
$9/mo
Starter
Estimated cost for 10 users$12/mo
Pro
$499/mo
Professional
Features
A/B Testing
Email Marketing
Landing Pages
Segmentation
E-commerce FeaturesNot listed
SMS MarketingNot listed

Benchmark Email vs Brevo cost by team size

Benchmark Email and Brevo cost the same at 1 user; Benchmark Email costs less from 5 to 10 users.

Team sizeBenchmark EmailBrevo
1 userFreeFreeFreeFree
5 users$12/moPro$499/moProfessional
10 users$12/moPro$499/moProfessional
25 usersContact for pricingContact for pricing
50 usersContact for pricingContact for pricing

The plan that fits each team size, billed monthly, before add-ons and usage charges. Each cost opens that tool's pricing calculator for the team size.

Which One Should You Choose?

Benchmark Email logo
Why choose Benchmark Email

  • Lower estimated cost for 10 users: $12/mo vs $499/mo
  • Higher Support score (7/10 vs 5/10)

Brevo logo
Why choose Brevo

  • Higher Scalability score (7/10 vs 5/10)
  • Higher Security score (7/10 vs 5/10)
  • Better fit for marketing teams (7/10 vs 5/10)
  • Better fit for mid-market (6/10 vs 4/10)

Pros & Cons

Benchmark Email logo
Benchmark Email

Pros

  • The free plan includes the full editor, forms, contact management and reporting, not just a stripped-down trial.
  • Pro starts at $10 a month on annual billing for 500 contacts and allows sends of ten times the contact limit.
  • Support is available 24/7 by chat and email, and the platform comes in several languages.
  • Reviewers rate the responsive templates as flexible, and the built-in spam and design testing as useful.

Cons

  • TechRadar and Sonary both flag poor deliverability.
  • Reporting has no custom reports or ecommerce revenue tracking.
  • List management is rigid, and segments only work within a single list.
  • Automation actions are limited and cannot be split-tested, and the product is updated more slowly than rivals.

Brevo logo
Brevo

Pros

  • The free plan sends 300 emails a day and allows up to 100,000 contacts, which is generous for testing the product or for very small lists.
  • Pricing is based mainly on how many emails you send, so businesses with large lists that email rarely can keep costs low.
  • Transactional email through an API and SMTP, outbound webhooks and a Zapier connector are included on every plan, including Free.
  • Email, SMS, WhatsApp, push, live chat and a sales CRM are available from one vendor.

Cons

  • On Starter and Standard, the lowest send tiers cap contacts at 500 to 2,500, which can force earlier upgrades.
  • Pop-ups, contact scoring, WhatsApp, inbound webhooks and phone support all require Professional, which starts at $499 a month.
  • Many reviewers on Capterra and Trustpilot report sudden account suspensions with unclear reasons and slow reinstatement.
  • SMS and WhatsApp are billed as prepaid credits on top of the plan price, and the CRM is a separate purchase.

Not sold on either?

Frequently Asked Questions

Brevo scores higher on our Marketing criteria: 6.9/10 against 6.3/10 for Benchmark Email. The largest gap is in Scalability: 5/10 for Benchmark Email and 7/10 for Brevo.

Benchmark Email costs less for 10 users: about $12/mo on its Pro plan, against about $499/mo on its Professional plan for Brevo, billed monthly.

Yes, both Benchmark Email and Brevo have a free plan.

Brevo is the better fit for marketing teams: we rate it 7/10 for them, against 5/10 for Benchmark Email.

Related Comparisons