CleverTap Pricing
Every CleverTap plan with its monthly and annual price, what it costs for common team sizes, and a calculator to estimate your own monthly cost before you buy.
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Plans and prices
| Plan | Monthly billing | Annual billing (per month) | Per user or flat | Users | Free tier |
|---|---|---|---|---|---|
| Core | ₹8,000/mo | Not listed | Flat | No limit listed | No |
| Pro | Contact sales | Contact sales | — | No limit listed | No |
| Ultimate | Contact sales | Contact sales | — | No limit listed | No |
Prices last updated November 2026.
What CleverTap costs by team size
| Team size | 1 user | 5 users | 10 users | 25 users | 50 users |
|---|---|---|---|---|---|
| Monthly cost | ₹8,000/moCore | ₹8,000/moCore | ₹8,000/moCore | ₹8,000/moCore | ₹8,000/moCore |
The plan that fits each team size, billed monthly, before add-ons and usage charges.
Add-ons
| Add-on | Monthly billing | Annual billing (per month) | Charged |
|---|---|---|---|
| Decisioning AgentsAI 1:1 decisioning, available on Ultimate only. | Not listed | Not listed | Flat |
| EmailEmail channel, available on all plans. | Not listed | Not listed | Flat |
| Product ExperiencesNo-code app and web optimization, available on Pro and Ultimate. | Not listed | Not listed | Flat |
| Promos and RewardsPromotions and rewards module, available on all plans. | Not listed | Not listed | Flat |
| RCSRCS messaging, available on Pro and Ultimate. | Not listed | Not listed | Flat |
| SMS DirectSMS channel, available only on Pro and Ultimate. | Not listed | Not listed | Flat |
| WhatsAppWhatsApp messaging channel, available on all plans. | Not listed | Not listed | Flat |
CleverTap Pricing Calculator
Estimate your team's real monthly and annual cost based on seats, billing cycle, and add-ons.
Cost breakdown
Estimated from the vendor's published prices, last updated November 2026. Actual costs may vary based on negotiated contracts. How we collect prices
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CleverTap pricing FAQs
Pricing is based on monthly active users or data points, depending on the commercial model. Channels such as email, SMS and WhatsApp are add-ons, and AI usage is metered with CleverAI tokens.
Neither appears on its pricing or feature lists. The platform focuses on in-product and messaging engagement.
No, CleverTap does not list a free plan. Its cheapest paid plan is Core, at ₹8,000/mo billed monthly.
CleverTap lists 3 plans. The cheapest paid plan is Core, at ₹8,000/mo billed monthly.
CleverTap costs about ₹8,000/mo for 10 users on its Core plan, billed monthly, before add-ons and usage charges.
No. Every CleverTap paid plan with a listed price is a flat monthly price, whatever the team size.
Yes. CleverTap sells add-ons on top of its plans: Decisioning Agents, Email, Product Experiences and 4 more.