Odoo vs Trustpilot: Complete Comparison (2026)
An in-depth comparison of Odoo and Trustpilot to help you choose the right tool for your business.
Last updated: November 2026

Odoo
7.2/10
Odoo is an open-source business suite whose CRM app handles leads, pipelines, calling, and reporting for small and mid-sized companies, with ERP modules available alongside it.

Trustpilot
5.6/10
Trustpilot Business is a review collection and reputation platform that lets companies invite, display, and analyse customer reviews on Trustpilot to build trust and support marketing.
Feature-by-Feature Comparison
| Feature | ![]() | ![]() |
|---|---|---|
| Scores | ||
| Overall Rating | 7.2/10 | 5.6/10 |
| Scalability | 7/10 | 7/10 |
| Ease of Use | 5/10 | 7/10 |
| Customization | 9/10 | 5/10 |
| Security | 7/10 | 6/10 |
| Support | 5/10 | 4/10 |
| Cost | 8/10 | 3/10 |
| Integration | 8/10 | 7/10 |
| Analytics | 7/10 | 6/10 |
| Pricing | ||
| Free plan | Yes | Yes |
| Cheapest paid plan | €31/user/mo Standard | Contact for pricing |
| Estimated cost for 10 users | Free One App Free | Contact for pricing |
| Features | ||
| A/B Testing | Not listed | |
| E-commerce Features | Not listed | |
| More features | ||
| Marketing Automation | Not listed | |
| Built-in Calling | Not listed | |
| Collaboration | Not listed | |
| Customer Support Management | Not listed | |
| Lead Management | Not listed | |
| Integrations | Not listed | |
| Sales Automation | Not listed | |
| Opportunity Management | Not listed | |
| Contact Management | Not listed | |
| Reporting & Analytics | Not listed | |
| Mobile Access | Not listed | |
Odoo vs Trustpilot cost by team size
| Team size | Odoo | Trustpilot |
|---|---|---|
| 1 user | FreeOne App Free | FreeFree |
| 5 users | FreeOne App Free | Contact for pricing |
| 10 users | FreeOne App Free | Contact for pricing |
| 25 users | FreeOne App Free | Contact for pricing |
| 50 users | FreeOne App Free | Contact for pricing |
The plan that fits each team size, billed monthly, before add-ons and usage charges. Each cost opens that tool's pricing calculator for the team size.
Which One Should You Choose?
Why choose Odoo

- Higher Cost score (8/10 vs 3/10)
- Higher Customization score (9/10 vs 5/10)
- Better fit for small business (8/10 vs 4/10)
- Better fit for startups (7/10 vs 3/10)
Why choose Trustpilot

- Higher Ease of Use score (7/10 vs 5/10)
- Better fit for e-commerce (9/10 vs 6/10)
- Better fit for enterprise (7/10 vs 5/10)
Pros & Cons
Odoo

Pros
- The free plan gives unlimited users on a single app, so a team can run the CRM at no license cost.
- CRM data flows natively into Odoo's Sales, Inventory, Invoicing, and Email Marketing apps, so quotes and stock checks happen without third-party connectors.
- Lead tools go beyond the basics, with predictive scoring, quota-based assignment, deduplication, and enrichment.
- It is open source and highly customizable through Studio, the API, or self-hosting.
Cons
- Reviewers often describe the interface and workflows as complex for new users.
- Setup usually needs internal staff or a paid implementation partner.
- Some users report slow performance with large datasets.
- Opinions on support and documentation quality are mixed, and paid support is email-only on weekdays.
Trustpilot

Pros
- Its TrustScore and star widgets come from a review site consumers already recognise, which makes them useful as social proof.
- The free plan lets a business reply to reviews and collect up to 50 invited reviews a month.
- Ready-made integrations with Shopify, WooCommerce, Klaviyo, Salesforce, and HubSpot can send review invitations automatically.
- The Invitation Optimizer can A/B test subject lines, email copy, and send delays.
Cons
- Paid plans are expensive, starting at about 3,800 dollars a year for each domain.
- Contracts last 12 months, renew automatically, and do not allow downgrades mid-term.
- Independent sources report renewal price increases of 32 to 78 percent.
- Some reviewers complain that moderation is inconsistent and that fake reviews get through.
- The listed prices are annual only. The pricing page shows no monthly price.
Not sold on either?
Frequently Asked Questions
Odoo scores higher on our Marketing criteria: 7.2/10 against 5.6/10 for Trustpilot. The largest gap is in Cost: 8/10 for Odoo and 3/10 for Trustpilot.
Yes, both Odoo and Trustpilot have a free plan.
Odoo is the better fit for small business: we rate it 8/10 for them, against 4/10 for Trustpilot.





