Odoo vs SE Ranking Comparison
Compare Odoo vs SE Ranking features, pricing, and more.
Last updated: November 2026
Odoo
7.2/10
Odoo is an open-source business suite whose CRM app handles leads, pipelines, calling, and reporting for small and mid-sized companies, with ERP modules available alongside it.
SE Ranking
6.5/10
SE Ranking is an SEO platform for rank tracking, keyword research, site audits, backlink analysis and AI search visibility, built for agencies, freelancers and in-house marketing teams.
Feature-by-Feature Comparison
| Feature | | |
|---|---|---|
| Scores | ||
| Overall Rating | 7.2/10 | 6.5/10 |
| Scalability | 7/10 | 6/10 |
| Ease of Use | 5/10 | 7/10 |
| Customization | 9/10 | 6/10 |
| Security | 7/10 | 5/10 |
| Support | 5/10 | 7/10 |
| Cost | 8/10 | 7/10 |
| Integration | 8/10 | 6/10 |
| Analytics | 7/10 | 8/10 |
| Pricing | ||
| Free plan | Yes | No |
| Cheapest paid plan | €31/user/mo Standard | $129/mo Core |
| Estimated cost for 10 users | Free One App Free | Contact for pricing |
| Features | ||
| Landing Pages | Not listed | |
| More features | ||
| Marketing Automation | Not listed | |
| Built-in Calling | Not listed | |
| Collaboration | Not listed | |
| Customer Support Management | Not listed | |
| Lead Management | Not listed | |
| Integrations | Not listed | |
| Sales Automation | Not listed | |
| Opportunity Management | Not listed | |
| Contact Management | Not listed | |
| Reporting & Analytics | Not listed | |
| Mobile Access | Not listed | |
Odoo vs SE Ranking cost by team size
| Team size | Odoo | SE Ranking |
|---|---|---|
| 1 user | FreeOne App Free | $129/moCore |
| 5 users | FreeOne App Free | Contact for pricing |
| 10 users | FreeOne App Free | Contact for pricing |
| 25 users | FreeOne App Free | Contact for pricing |
| 50 users | FreeOne App Free | Contact for pricing |
The plan that fits each team size, billed monthly, before add-ons and usage charges. Each cost opens that tool's pricing calculator for the team size.
Which One Should You Choose?
Why choose Odoo
- Has a free plan (SE Ranking does not)
- Higher Customization score (9/10 vs 6/10)
- Higher Security score (7/10 vs 5/10)
- Better fit for mid-market (8/10 vs 5/10)
Why choose SE Ranking
- Higher Ease of Use score (7/10 vs 5/10)
- Higher Support score (7/10 vs 5/10)
Pros & Cons
Odoo
Pros
- The free plan gives unlimited users on a single app, so a team can run the CRM at no license cost.
- CRM data flows natively into Odoo's Sales, Inventory, Invoicing, and Email Marketing apps, so quotes and stock checks happen without third-party connectors.
- Lead tools go beyond the basics, with predictive scoring, quota-based assignment, deduplication, and enrichment.
- It is open source and highly customizable through Studio, the API, or self-hosting.
Cons
- Reviewers often describe the interface and workflows as complex for new users.
- Setup usually needs internal staff or a paid implementation partner.
- Some users report slow performance with large datasets.
- Opinions on support and documentation quality are mixed, and paid support is email-only on weekdays.
SE Ranking
Pros
- The Core plan costs $129 a month ($103.20 on annual billing), well below the comparable Semrush and Ahrefs plans reviewers compare it with.
- Daily rank tracking is included on every plan and covers multiple search engines and locations.
- Agencies can add white-label reports, 30 client seats and an embeddable lead-capture audit form through the $69-a-month Agency Pack.
- Includes AI search visibility tracking and an MCP connector for assistants such as Claude, ChatGPT and Cursor.
- The 14-day free trial does not require a credit card.
Cons
- Reviewers say its backlink index is noticeably smaller than Ahrefs'.
- It is limited to SEO, with no email, SMS or social campaign tools and only limited PPC tools.
- Core caps you at 10 projects and one manager seat, and the jump to Growth is steep.
- Trustpilot reviewers complain about recent price rises and moves off legacy plans.
- Reviewers say the navigation takes time to learn.
Not sold on either?
Frequently Asked Questions
Odoo scores higher on our Marketing criteria: 7.2/10 against 6.5/10 for SE Ranking. The largest gap is in Customization: 9/10 for Odoo and 6/10 for SE Ranking.
Odoo has a free plan; SE Ranking does not list one.
Odoo is the better fit for mid-market: we rate it 8/10 for them, against 5/10 for SE Ranking.
