Mailshake vs X2CRM: Complete Comparison (2026)
An in-depth comparison of Mailshake and X2CRM to help you choose the right tool for your business.
Last updated: November 2026
Mailshake
6.5/10
Mailshake is a cold email and sales engagement platform with sequences, warmup, a unified inbox, a phone dialer and CRM sync, aimed at small outbound sales teams.
X2CRM
5.3/10
X2CRM is an open-source-rooted, highly customizable CRM from X2Engine covering sales, marketing automation, and customer service for small and mid-sized businesses.
Feature-by-Feature Comparison
| Feature | | |
|---|---|---|
| Scores | ||
| Overall Rating | 6.5/10 | 5.3/10 |
| Customization | 5/10 | 8/10 |
| Analytics | 6/10 | 6/10 |
| Integration | 7/10 | 4/10 |
| Support | 8/10 | 4/10 |
| Ease of Use | 8/10 | 4/10 |
| Security | 5/10 | 5/10 |
| Cost | 7/10 | 6/10 |
| Scalability | 5/10 | 5/10 |
| Pricing | ||
| Free plan | No | No |
| Cheapest paid plan | $29/user/mo Starter | $65/user/mo X2CRM (all modules) |
| Estimated cost for 10 users | $290/mo Starter | $650/mo X2CRM (all modules) |
| Features | ||
| Collaboration | ||
| Contact Management | ||
| Integrations | ||
| Lead Management | ||
| Reporting & Analytics | ||
| Sales Automation | ||
| Built-in Calling | Not listed | |
| Customer Support Management | Not listed | |
| Marketing Automation | Not listed | |
| Mobile Access | Not listed | |
| Opportunity Management | Not listed | |
Mailshake vs X2CRM cost by team size
Mailshake costs less at every team size we checked.
| Team size | Mailshake | X2CRM |
|---|---|---|
| 1 user | $29/moStarter | $65/moX2CRM (all modules) |
| 5 users | $145/moStarter | $325/moX2CRM (all modules) |
| 10 users | $290/moStarter | $650/moX2CRM (all modules) |
| 25 users | $725/moStarter | $1,625/moX2CRM (all modules) |
| 50 users | $1,450/moStarter | $3,250/moX2CRM (all modules) |
The plan that fits each team size, billed monthly, before add-ons and usage charges. Each cost opens that tool's pricing calculator for the team size.
Which One Should You Choose?
Why choose Mailshake
- Lower estimated cost for 10 users: $290/mo vs $650/mo
- Higher Support score (8/10 vs 4/10)
- Higher Ease of Use score (8/10 vs 4/10)
- Better fit for freelancers (5/10 vs 3/10)
Why choose X2CRM
- Higher Customization score (8/10 vs 5/10)
- Better fit for customer support teams (6/10 vs 1/10)
- Better fit for marketing teams (7/10 vs 4/10)
Pros & Cons
Mailshake
Pros
- Every plan includes unlimited email warmup, verification and contact uploads.
- One reviewer reported going from signup to a first campaign in under an hour.
- Support is rated highly: Capterra users give 4.5 for customer service, and a Prospeo summary cites a G2 average of 4.7.
- The Sales Engagement tier includes a dialer with unlimited free North American minutes.
- The integrations page lists many native CRM connections, including Salesforce, HubSpot, Pipedrive, Zoho, Copper and Freshsales.
Cons
- There is no free trial, and reviewers describe a strict refund policy.
- Invoices and cancellation confirmations are not emailed automatically.
- Reviewers say connected mailboxes can disconnect and stall sequences.
- LinkedIn steps are capped (Prospeo reports 10 messages per day), and Data Finder accuracy is described as weak.
- Per-user pricing becomes costly for teams larger than about five reps.
X2CRM
Pros
- One per-user price of $65 a month includes every module, so there are no feature-gated tiers.
- X2Studio and X2Flow allow deep customization, including custom modules and drag-and-drop workflows.
- Marketing automation is built in, with drip campaigns, landing pages, and web visitor tracking.
- Support case management and DocSign e-signature are included alongside sales tools.
- Open-source roots and past on-premise or private cloud options give control over hosting.
Cons
- Reviewers describe customer support as slow and limited.
- Third-party integrations are fewer than on major CRMs.
- There is a steep learning curve for teams new to CRM.
- A mandatory implementation fee is charged, and the amount is not published.
- Very few public user reviews and a small community limit peer help.
Not sold on either?
Frequently Asked Questions
Mailshake scores higher on our CRM criteria: 6.5/10 against 5.3/10 for X2CRM. The largest gap is in Ease of Use: 8/10 for Mailshake and 4/10 for X2CRM.
Mailshake costs less for 10 users: about $290/mo on its Starter plan, against about $650/mo on its X2CRM (all modules) plan for X2CRM, billed monthly.
No, neither Mailshake nor X2CRM lists a free plan.
X2CRM is the better fit for customer support teams: we rate it 6/10 for them, against 1/10 for Mailshake.
