MailerLite vs SiteGround Email Marketing: Complete Comparison (2026)
An in-depth comparison of MailerLite and SiteGround Email Marketing to help you choose the right tool for your business.
Last updated: November 2026
MailerLite
7.1/10
MailerLite is an email marketing platform for small businesses and creators, combining newsletters, automations, landing pages, sites, forms and digital product sales.
SiteGround Email Marketing
5.2/10
Contact-tiered email marketing service from web host SiteGround. It sends newsletters and simple automations, and is aimed at small businesses running WordPress or SiteGround sites.
Feature-by-Feature Comparison
| Feature | | S SiteGround Email Marketing |
|---|---|---|
| Scores | ||
| Overall Rating | 7.1/10 | 5.2/10 |
| Scalability | 6/10 | 4/10 |
| Ease of Use | 9/10 | 7/10 |
| Customization | 7/10 | 4/10 |
| Security | 6/10 | 6/10 |
| Support | 5/10 | 6/10 |
| Cost | 8/10 | 6/10 |
| Integration | 7/10 | 4/10 |
| Analytics | 6/10 | 4/10 |
| Pricing | ||
| Free plan | Yes | No |
| Cheapest paid plan | $12/mo Comfort | Contact for pricing |
| Estimated cost for 10 users | $25/mo Power | Contact for pricing |
| Features | ||
| Email Marketing | ||
| Segmentation | ||
| A/B Testing | Not listed | |
| E-commerce Features | Not listed | |
| Landing Pages | Not listed | |
MailerLite vs SiteGround Email Marketing cost by team size
| Team size | MailerLite | SiteGround Email Marketing |
|---|---|---|
| 1 user | FreeFree | Contact for pricing |
| 5 users | $25/moPower | Contact for pricing |
| 10 users | $25/moPower | Contact for pricing |
| 25 users | $25/moPower | Contact for pricing |
| 50 users | $25/moPower | Contact for pricing |
The plan that fits each team size, billed monthly, before add-ons and usage charges. Each cost opens that tool's pricing calculator for the team size.
Which One Should You Choose?
Why choose MailerLite
- Has a free plan (SiteGround Email Marketing does not)
- Higher Customization score (7/10 vs 4/10)
- Higher Integration score (7/10 vs 4/10)
- Better fit for startups (8/10 vs 5/10)
- Better fit for e-commerce (7/10 vs 4/10)
SWhy choose SiteGround Email Marketing
- Higher Support score (6/10 vs 5/10)
Pros & Cons
MailerLite
Pros
- The interface is clean, and reviewers say automations are quick to set up even for first-time users.
- Automations are included even on the free plan.
- Paid plans start at $12 a month, which reviewers say is cheaper than Mailchimp or Constant Contact.
- Native e-commerce integrations with Shopify, WooCommerce and Stripe feed purchase-based automations.
- Reviewers report deliverability ranking first in an independent EmailToolTester test.
Cons
- Many users report accounts suspended or terminated with little warning and difficult appeals.
- Support is email-only on Comfort, and some reviewers say replies are slow.
- The free plan has been cut more than once and now allows only 250 subscribers.
- Prices rise steeply as the list grows, according to a competitor's analysis.
- Reviewers find reporting and segmentation limited for larger companies.
SSiteGround Email Marketing
Pros
- The free WordPress plugin connects major form plugins (Contact Form 7, WPForms, Gravity Forms, Elementor Pro, Ninja Forms) and WooCommerce checkout to contact lists.
- The monthly email quota is ten times the contact count, with no daily sending limit.
- AI writer, AI image generation and AI spam checks are built into the campaign editor.
- Sending from your own domain with DKIM and SPF authentication helps deliverability.
- A 30-day free trial and large first-year annual discounts lower the cost of trying it.
Cons
- Automation is limited to journeys triggered when a contact joins a group, and none existed at launch.
- No confirmed A/B testing, landing page builder, SMS or e-commerce automation.
- No HubSpot or other CRM integrations, and no white-label option for agencies.
- Per-contact pricing sold per domain was criticised as costly for large lists that get occasional sends.
- The WordPress plugin is rated 2 out of 5 on WordPress.org, with complaints about Gravity Forms conflicts and no Divi support.
Not sold on either?
Frequently Asked Questions
MailerLite scores higher on our Marketing criteria: 7.1/10 against 5.2/10 for SiteGround Email Marketing. The largest gap is in Customization: 7/10 for MailerLite and 4/10 for SiteGround Email Marketing.
MailerLite has a free plan; SiteGround Email Marketing does not list one.
MailerLite is the better fit for e-commerce: we rate it 7/10 for them, against 4/10 for SiteGround Email Marketing.
