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MailerLite vs Moosend Comparison

Compare MailerLite vs Moosend features, pricing, and more.

Last updated: November 2026

MailerLite logo

MailerLite

7.1/10

Winner

MailerLite is an email marketing platform for small businesses and creators, combining newsletters, automations, landing pages, sites, forms and digital product sales.

Moosend logo

Moosend

6.9/10

Email marketing and automation platform with a drag-and-drop builder, workflows, landing pages and forms, priced by contact count for small and mid-sized businesses.

Feature-by-Feature Comparison

Feature
MailerLite logo
MailerLite
Moosend logo
Moosend
Scores
Overall Rating7.1/106.9/10
Scalability6/106/10
Ease of Use9/108/10
Customization7/106/10
Security6/106/10
Support5/106/10
Cost8/109/10
Integration7/106/10
Analytics6/107/10
Pricing
Free planYesNo
Cheapest paid plan$12/mo
Comfort
$9/mo
Pro
Estimated cost for 10 users$25/mo
Power
Contact for pricing
Features
A/B Testing
E-commerce Features
Email Marketing
Landing Pages
Segmentation

MailerLite vs Moosend cost by team size

MailerLite costs less at 1 user; Moosend costs less at 5 users.

Team sizeMailerLiteMoosend
1 userFreeFree$9/moPro
5 users$25/moPower$9/moPro
10 users$25/moPowerContact for pricing
25 users$25/moPowerContact for pricing
50 users$25/moPowerContact for pricing

The plan that fits each team size, billed monthly, before add-ons and usage charges. Each cost opens that tool's pricing calculator for the team size.

Which One Should You Choose?

MailerLite logo
Why choose MailerLite

  • Has a free plan (Moosend does not)
  • Higher Ease of Use score (9/10 vs 8/10)
  • Higher Customization score (7/10 vs 6/10)
  • Better fit for freelancers (8/10 vs 6/10)

Moosend logo
Why choose Moosend

  • Higher Support score (6/10 vs 5/10)
  • Higher Cost score (9/10 vs 8/10)

Pros & Cons

MailerLite logo
MailerLite

Pros

  • The interface is clean, and reviewers say automations are quick to set up even for first-time users.
  • Automations are included even on the free plan.
  • Paid plans start at $12 a month, which reviewers say is cheaper than Mailchimp or Constant Contact.
  • Native e-commerce integrations with Shopify, WooCommerce and Stripe feed purchase-based automations.
  • Reviewers report deliverability ranking first in an independent EmailToolTester test.

Cons

  • Many users report accounts suspended or terminated with little warning and difficult appeals.
  • Support is email-only on Comfort, and some reviewers say replies are slow.
  • The free plan has been cut more than once and now allows only 250 subscribers.
  • Prices rise steeply as the list grows, according to a competitor's analysis.
  • Reviewers find reporting and segmentation limited for larger companies.

Moosend logo
Moosend

Pros

  • Entry price is low: Pro was reported at 9 USD per month for 500 contacts, and annual billing takes 20% off.
  • Prebuilt automation recipes include abandoned cart, repeat purchase and loyalty flows driven by website tracking.
  • A/B campaigns can test subject line, content or sender, then send the winner to the rest of the list automatically.
  • Nonprofits get an extra 25% off on top of the annual discount.
  • Capterra reviewers rate it highly overall and often praise the support team.

Cons

  • Transactional email, dedicated IPs and SSO are not in Pro and need a custom-priced plan.
  • Support is 24/5 email and live chat. The Enterprise tier adds priority support, but there is no 24/7 coverage.
  • About 80 native integrations, so less common tools need Zapier or similar connectors.
  • Reviewers find the template range limited and the landing pages fairly basic.
  • Prices are only in US dollars, and there is no permanent free plan, only a 30-day trial.

Not sold on either?

Frequently Asked Questions

MailerLite scores higher on our Marketing criteria: 7.1/10 against 6.9/10 for Moosend. The largest gap is in Analytics: 6/10 for MailerLite and 7/10 for Moosend.

MailerLite has a free plan; Moosend does not list one.

MailerLite is the better fit for freelancers: we rate it 8/10 for them, against 6/10 for Moosend.

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