MailerLite vs Mailgun Comparison
Compare MailerLite vs Mailgun features, pricing, and more.
Last updated: November 2026
MailerLite
7.1/10
MailerLite is an email marketing platform for small businesses and creators, combining newsletters, automations, landing pages, sites, forms and digital product sales.
Mailgun
6.8/10
Mailgun is a developer-focused email API and SMTP relay service that apps and businesses use to send, receive, track and validate transactional and bulk email.
Feature-by-Feature Comparison
| Feature | | |
|---|---|---|
| Scores | ||
| Overall Rating | 7.1/10 | 6.8/10 |
| Analytics | 6/10 | 7/10 |
| Cost | 8/10 | 6/10 |
| Customization | 7/10 | 7/10 |
| Ease of Use | 9/10 | 5/10 |
| Integration | 7/10 | 8/10 |
| Scalability | 6/10 | 8/10 |
| Security | 6/10 | 8/10 |
| Support | 5/10 | 6/10 |
| Pricing | ||
| Free plan | Yes | Yes |
| Cheapest paid plan | $12/mo Comfort | $15/mo Basic |
| Estimated cost for 10 users | $25/mo Power | $15/mo Basic |
| Features | ||
| Email Marketing | ||
| A/B Testing | Not listed | |
| E-commerce Features | Not listed | |
| Landing Pages | Not listed | |
| Segmentation | Not listed | |
MailerLite vs Mailgun cost by team size
MailerLite and Mailgun cost the same at 1 user; Mailgun costs less from 5 users.
| Team size | MailerLite | Mailgun |
|---|---|---|
| 1 user | FreeFree | FreeFree |
| 5 users | $25/moPower | $15/moBasic |
| 10 users | $25/moPower | $15/moBasic |
| 25 users | $25/moPower | $15/moBasic |
| 50 users | $25/moPower | $15/moBasic |
The plan that fits each team size, billed monthly, before add-ons and usage charges. Each cost opens that tool's pricing calculator for the team size.
Which One Should You Choose?
Why choose MailerLite
- Higher Ease of Use score (9/10 vs 5/10)
- Higher Cost score (8/10 vs 6/10)
- Better fit for small business (9/10 vs 4/10)
- Better fit for freelancers (8/10 vs 4/10)
Why choose Mailgun
- Lower estimated cost for 10 users: $15/mo vs $25/mo
- Higher Scalability score (8/10 vs 6/10)
- Higher Security score (8/10 vs 6/10)
- Better fit for enterprise (7/10 vs 4/10)
- Better fit for mid-market (7/10 vs 5/10)
Pros & Cons
MailerLite
Pros
- The interface is clean, and reviewers say automations are quick to set up even for first-time users.
- Automations are included even on the free plan.
- Paid plans start at $12 a month, which reviewers say is cheaper than Mailchimp or Constant Contact.
- Native e-commerce integrations with Shopify, WooCommerce and Stripe feed purchase-based automations.
- Reviewers report deliverability ranking first in an independent EmailToolTester test.
Cons
- Many users report accounts suspended or terminated with little warning and difficult appeals.
- Support is email-only on Comfort, and some reviewers say replies are slow.
- The free plan has been cut more than once and now allows only 250 subscribers.
- Prices rise steeply as the list grows, according to a competitor's analysis.
- Reviewers find reporting and segmentation limited for larger companies.
Mailgun
Pros
- Reviewers repeatedly praise the REST API and documentation as quick for developers to integrate.
- Deliverability and detailed per-domain searchable logs get strong marks from users.
- SOC 2 Type II and ISO 27001 certification, with 2FA, SAML SSO and AES-256 encryption at rest.
- A low entry price and a free tier of 100 emails a day for testing.
Cons
- It is API-first and complicated for non-technical users, with a dated dashboard where settings and logs can be hard to find.
- Several 2025 reviews report automated account suspensions with little warning.
- Short log retention on lower plans (1 day on Free and Basic).
- Reviewers call it costlier than rivals once volume grows, and inbox placement tools are a separate product.
Not sold on either?
Frequently Asked Questions
MailerLite scores higher on our Marketing criteria: 7.1/10 against 6.8/10 for Mailgun. The largest gap is in Ease of Use: 9/10 for MailerLite and 5/10 for Mailgun.
Mailgun costs less for 10 users: about $15/mo on its Basic plan, against about $25/mo on its Power plan for MailerLite, billed monthly.
Yes, both MailerLite and Mailgun have a free plan.
MailerLite is the better fit for small business: we rate it 9/10 for them, against 4/10 for Mailgun.
