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Backstop CRM vs Odoo CRM: Complete Comparison (2026)

An in-depth comparison of Backstop CRM and Odoo CRM to help you choose the right tool for your business.

Last updated: November 2026

Backstop CRM logo

Backstop CRM

5.5/10

Backstop CRM is a cloud CRM for investment firms that centralizes contacts, relationships, and meeting notes. Its users include hedge funds, private equity firms, pensions, endowments, and family offices.

Odoo CRM logo

Odoo CRM

7.1/10

Winner

Odoo CRM is a pipeline and lead management app in the Odoo business suite, for small and mid-sized companies that want sales tied to quoting, invoicing and marketing.

Feature-by-Feature Comparison

Feature
Backstop CRM logo
Backstop CRM
Odoo CRM logo
Odoo CRM
Scores
Overall Rating5.5/107.1/10
Analytics5/106/10
Cost4/108/10
Customization6/109/10
Ease of Use6/105/10
Integration5/108/10
Scalability6/107/10
Security6/107/10
Support7/105/10
Pricing
Free planNoYes
Cheapest paid planContact for pricing€31/user/mo
Standard
Estimated cost for 10 usersContact for pricingFree
One App Free
Features
Collaboration
Contact Management
Integrations
Opportunity Management
Reporting & Analytics
Built-in CallingNot listed
Customer Support ManagementNot listed
Lead ManagementNot listed
Marketing AutomationNot listed
Mobile AccessNot listed
Sales AutomationNot listed

Backstop CRM vs Odoo CRM cost by team size

Team sizeBackstop CRMOdoo CRM
1 userContact for pricingFreeOne App Free
5 usersContact for pricingFreeOne App Free
10 usersContact for pricingFreeOne App Free
25 usersContact for pricingFreeOne App Free
50 usersContact for pricingFreeOne App Free

The plan that fits each team size, billed monthly, before add-ons and usage charges. Each cost opens that tool's pricing calculator for the team size.

Which One Should You Choose?

Backstop CRM logo
Why choose Backstop CRM

  • Higher Support score (7/10 vs 5/10)
  • Higher Ease of Use score (6/10 vs 5/10)
  • Better fit for enterprise (7/10 vs 5/10)

Odoo CRM logo
Why choose Odoo CRM

  • Has a free plan (Backstop CRM does not)
  • Higher Cost score (8/10 vs 4/10)
  • Higher Customization score (9/10 vs 6/10)
  • Better fit for small business (8/10 vs 5/10)

Pros & Cons

Backstop CRM logo
Backstop CRM

Pros

  • Built for investment firms, with record types such as vehicles, opportunities, and due diligence notes
  • The Outlook plug-in saves emails, attachments, and meeting notes to Backstop on web and desktop, PC and Mac
  • Reviewers on Capterra and Software Advice rate it about 4.3 out of 5 overall and 4.4 for customer support
  • Reviewers say Excel add-ins let them pull data out and build detailed reports

Cons

  • Reviewers describe the interface as dated
  • The mobile app and mobile responsiveness get poor reviews
  • Some reviewers find the reporting features complicated
  • Pricing is not published and must be quoted by sales
  • There is no marketing automation or built-in calling of the kind general-purpose CRMs offer

Odoo CRM logo
Odoo CRM

Pros

  • The free One App plan allows unlimited users on a single app such as CRM.
  • Opportunities link natively to Odoo quotations, invoicing, inventory and marketing apps, so the data needs no syncing.
  • The built-in Odoo Phone VoIP app places calls from CRM records and logs them automatically.
  • Studio, the open-source code base and on-premise hosting allow deep customization.
  • Cloud data is encrypted at rest with AES-256, and 14 backups are kept across three data centers.

Cons

  • Reviewers say the interface overwhelms new users and that initial setup takes time.
  • Studio, the API and multi-company require the more expensive Custom plan.
  • Support quality and documentation draw mixed reviews, and some users call the docs outdated.
  • Some users report performance issues with large datasets.
  • SMS, lead generation and enrichment credits, and partner implementation are billed separately.

Not sold on either?

Frequently Asked Questions

Odoo CRM scores higher on our CRM criteria: 7.1/10 against 5.5/10 for Backstop CRM. The largest gap is in Cost: 4/10 for Backstop CRM and 8/10 for Odoo CRM.

Odoo CRM has a free plan; Backstop CRM does not list one.

Odoo CRM is the better fit for small business: we rate it 8/10 for them, against 5/10 for Backstop CRM.

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