AWeber vs MailerLite Comparison
Compare AWeber vs MailerLite features, pricing, and more.
Last updated: November 2026
AWeber
6.1/10
Email marketing platform for small businesses and creators, with newsletters, automations, landing pages, sign-up forms, AI writing help and light ecommerce tools.
MailerLite
7.1/10
MailerLite is an email marketing platform for small businesses and creators, combining newsletters, automations, landing pages, sites, forms and digital product sales.
Feature-by-Feature Comparison
| Feature | | |
|---|---|---|
| Scores | ||
| Overall Rating | 6.1/10 | 7.1/10 |
| Scalability | 4/10 | 6/10 |
| Ease of Use | 7/10 | 9/10 |
| Customization | 5/10 | 7/10 |
| Security | 6/10 | 6/10 |
| Support | 8/10 | 5/10 |
| Cost | 6/10 | 8/10 |
| Integration | 7/10 | 7/10 |
| Analytics | 5/10 | 6/10 |
| Pricing | ||
| Free plan | No | Yes |
| Cheapest paid plan | $15/mo Lite | $12/mo Comfort |
| Estimated cost for 10 users | $30/mo Plus | $25/mo Power |
| Features | ||
| A/B Testing | ||
| E-commerce Features | ||
| Email Marketing | ||
| Landing Pages | ||
| Segmentation | ||
| SMS Marketing | Not listed | |
| Webinars | Not listed | |
AWeber vs MailerLite cost by team size
MailerLite costs less at every team size we checked.
| Team size | AWeber | MailerLite |
|---|---|---|
| 1 user | $15/moLite | FreeFree |
| 5 users | $30/moPlus | $25/moPower |
| 10 users | $30/moPlus | $25/moPower |
| 25 users | $30/moPlus | $25/moPower |
| 50 users | $30/moPlus | $25/moPower |
The plan that fits each team size, billed monthly, before add-ons and usage charges. Each cost opens that tool's pricing calculator for the team size.
Which One Should You Choose?
Why choose AWeber
- Higher Support score (8/10 vs 5/10)
Why choose MailerLite
- Has a free plan (AWeber does not)
- Lower estimated cost for 10 users: $25/mo vs $30/mo
- Higher Scalability score (6/10 vs 4/10)
- Higher Ease of Use score (9/10 vs 7/10)
- Better fit for enterprise (4/10 vs 2/10)
Pros & Cons
AWeber
Pros
- Support is the most praised area in reviews, and every plan includes 24/7 support (priority support on Plus).
- AI tools draft weekly newsletters, suggest subject lines and build a branded template from your own assets.
- RSS-to-email sends campaigns automatically when a blog, podcast or YouTube feed publishes, which suits content creators.
- Plus removes caps on lists, automations, segments and users at a low entry price of 30 USD a month.
Cons
- Costs climb steeply with list size, reaching about 600 to 750 USD a month at 100,000 subscribers.
- Lite is restrictive: one list, three automations, one segment and AWeber branding.
- Reviewers often call the interface dated, and say templates and advanced automation are limited.
- There is no SMS channel and no free plan on the current pricing page, and monthly sends are capped at 10 to 12 times list size.
- Some reviewers report that deliverability has declined.
MailerLite
Pros
- The interface is clean, and reviewers say automations are quick to set up even for first-time users.
- Automations are included even on the free plan.
- Paid plans start at $12 a month, which reviewers say is cheaper than Mailchimp or Constant Contact.
- Native e-commerce integrations with Shopify, WooCommerce and Stripe feed purchase-based automations.
- Reviewers report deliverability ranking first in an independent EmailToolTester test.
Cons
- Many users report accounts suspended or terminated with little warning and difficult appeals.
- Support is email-only on Comfort, and some reviewers say replies are slow.
- The free plan has been cut more than once and now allows only 250 subscribers.
- Prices rise steeply as the list grows, according to a competitor's analysis.
- Reviewers find reporting and segmentation limited for larger companies.
Not sold on either?
Frequently Asked Questions
MailerLite scores higher on our Marketing criteria: 7.1/10 against 6.1/10 for AWeber. The largest gap is in Support: 8/10 for AWeber and 5/10 for MailerLite.
MailerLite costs less for 10 users: about $25/mo on its Power plan, against about $30/mo on its Plus plan for AWeber, billed monthly.
MailerLite has a free plan; AWeber does not list one.
MailerLite is the better fit for e-commerce: we rate it 7/10 for them, against 5/10 for AWeber.
