Attio vs Haufe X360: Complete Comparison (2026)
An in-depth comparison of Attio and Haufe X360 to help you choose the right tool for your business.
Last updated: November 2026
Attio
6.9/10
Attio is an AI-native CRM with a flexible custom data model, email and calendar sync, and workflows, aimed at startups and relationship-driven sales teams.
Haufe X360
6/10
Cloud ERP built on Acumatica, with an optional CRM module, for German-speaking small and mid-sized service, trade and manufacturing firms.
Feature-by-Feature Comparison
| Feature | | |
|---|---|---|
| Scores | ||
| Overall Rating | 6.9/10 | 6/10 |
| Customization | 9/10 | 7/10 |
| Analytics | 6/10 | 7/10 |
| Integration | 6/10 | 7/10 |
| Support | 6/10 | 7/10 |
| Ease of Use | 8/10 | 5/10 |
| Security | 7/10 | 7/10 |
| Cost | 6/10 | 3/10 |
| Scalability | 6/10 | 7/10 |
| Pricing | ||
| Free plan | Yes | No |
| Cheapest paid plan | €39/user/mo Plus | €49/user/mo Services example 1 (order and purchasing, document management) |
| Estimated cost for 10 users | €390/mo Plus | €490/mo Services example 1 (order and purchasing, document management) |
| Features | ||
| Collaboration | ||
| Contact Management | ||
| Integrations | ||
| Lead Management | ||
| Mobile Access | ||
| Opportunity Management | ||
| Reporting & Analytics | ||
| Customer Support Management | Not listed | |
| Marketing Automation | Not listed | |
| Sales Automation | Not listed | |
Attio vs Haufe X360 cost by team size
Attio costs less up to 10 users; Haufe X360 costs less from 25 users.
| Team size | Attio | Haufe X360 |
|---|---|---|
| 1 user | FreeFree | €49/moServices example 1 (order and purchasing, document management) |
| 5 users | €195/moPlus | €245/moServices example 1 (order and purchasing, document management) |
| 10 users | €390/moPlus | €490/moServices example 1 (order and purchasing, document management) |
| 25 users | €2,325/moPro | €1,225/moServices example 1 (order and purchasing, document management) |
| 50 users | €4,650/moPro | €2,450/moServices example 1 (order and purchasing, document management) |
The plan that fits each team size, billed monthly, before add-ons and usage charges. Each cost opens that tool's pricing calculator for the team size.
Which One Should You Choose?
Why choose Attio
- Has a free plan (Haufe X360 does not)
- Lower estimated cost for 10 users: €390/mo vs €490/mo
- Higher Ease of Use score (8/10 vs 5/10)
- Higher Cost score (6/10 vs 3/10)
- Better fit for startups (9/10 vs 2/10)
Why choose Haufe X360
- Higher Analytics score (7/10 vs 6/10)
- Higher Integration score (7/10 vs 6/10)
- Better fit for mid-market (8/10 vs 6/10)
Pros & Cons
Attio
Pros
- The custom objects and attributes let teams model non-standard processes such as fundraising or partnerships.
- Email and calendar sync builds and enriches contact and company records automatically.
- A Free plan for up to 3 seats and transparent per-seat pricing make it easy to start.
- Pro call intelligence records Zoom, Meet and Teams calls and fills fields from transcripts.
- Developers get API access on every plan, plus webhooks, an App SDK and an MCP server.
Cons
- The native integration catalog is smaller than HubSpot's or Salesforce's.
- Mailbox sending caps make it unsuitable for high-volume outbound SDR teams.
- Plus stops at 10 seats, so the 11th seat forces an upgrade to Pro.
- AI features and workflows draw on credit pools that can run out.
- Reviews say the mobile app has fewer features than the web version, and some report inconsistent support.
Haufe X360
Pros
- CRM, finance, inventory, service and production run in one cloud system, so sales staff can see orders and accounting data without a separate integration.
- Modular per-user licensing means companies book only the modules each user needs.
- OMR reviewers rate support highly, with a 96 percent support score, and mention regular training.
- Reviewers mention an open API with REST and SOAP endpoints, plus links to Power BI and Microsoft Office.
- Hosted on servers in Germany and the EU, which helps German companies with data protection requirements.
Cons
- The 449 euro monthly minimum, plus partner implementation and training fees, makes it expensive for small firms.
- Reviewers report a steep learning curve and a complex interface for users coming from simpler tools.
- Reviewers describe the licensing as unclear and say custom fields cannot be added everywhere.
- There is no free trial, and the product is mainly available in German.
- Some users report long loading times and limited DATEV functionality.
Not sold on either?
Frequently Asked Questions
Attio scores higher on our CRM criteria: 6.9/10 against 6/10 for Haufe X360. The largest gap is in Cost: 6/10 for Attio and 3/10 for Haufe X360.
Attio costs less for 10 users: about €390/mo on its Plus plan, against about €490/mo on its Services example 1 (order and purchasing, document management) plan for Haufe X360, billed monthly.
Attio has a free plan; Haufe X360 does not list one.
Attio is the better fit for startups: we rate it 9/10 for them, against 2/10 for Haufe X360.
