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4Degrees vs Attio: Complete Comparison (2026)

An in-depth comparison of 4Degrees and Attio to help you choose the right tool for your business.

Last updated: November 2026

4Degrees logo

4Degrees

5.9/10

4Degrees is a relationship intelligence and deal flow CRM for private equity, venture capital, M&A advisory, corporate development, and consulting teams.

Attio logo

Attio

6.9/10

Winner

Attio is an AI-native CRM with a flexible custom data model, email and calendar sync, and workflows, aimed at startups and relationship-driven sales teams.

Feature-by-Feature Comparison

Feature
4Degrees logo
4Degrees
Attio logo
Attio
Scores
Overall Rating5.9/106.9/10
Integration6/106/10
Analytics6/106/10
Customization6/109/10
Ease of Use7/108/10
Support7/106/10
Cost5/106/10
Scalability5/106/10
Security5/107/10
Pricing
Free planNoYes
Cheapest paid planContact for pricing€39/user/mo
Plus
Estimated cost for 10 usersContact for pricing€390/mo
Plus
Features
Collaboration
Integrations
Sales Automation
Opportunity Management
Contact Management
Reporting & Analytics
Lead ManagementNot listed
Mobile AccessNot listed

4Degrees vs Attio cost by team size

The plan that fits each team size, billed monthly, before add-ons and usage charges. Each cost opens that tool's pricing calculator for the team size.

Which One Should You Choose?

4Degrees logo
Why choose 4Degrees

  • Higher Support score (7/10 vs 6/10)
  • Better fit for financial services (9/10 vs 6/10)

Attio logo
Why choose Attio

  • Has a free plan (4Degrees does not)
  • Higher Customization score (9/10 vs 6/10)
  • Higher Security score (7/10 vs 5/10)
  • Better fit for small business (8/10 vs 4/10)
  • Better fit for sales teams (7/10 vs 4/10)

Pros & Cons

4Degrees logo
4Degrees

Pros

  • Builds contact and deal records automatically from email and calendar activity, so deal teams do less manual data entry.
  • Relationship strength scoring helps investors find warm introduction paths to targets.
  • Alerts flag when contacts change jobs, publish content, or appear in the news.
  • Built for PE, VC, and M&A workflows by former Pritzker Group VC investors.
  • Pulls in third-party data from sources such as Crunchbase and PitchBook.

Cons

  • No public pricing, so every buyer has to request a quote.
  • Small company with modest disclosed funding.
  • Few independent reviews, and most detailed ones date from around 2019.
  • Older reviews asked for a better mobile app.
  • Not built for marketing automation or customer support use cases.

Attio logo
Attio

Pros

  • The custom objects and attributes let teams model non-standard processes such as fundraising or partnerships.
  • Email and calendar sync builds and enriches contact and company records automatically.
  • A Free plan for up to 3 seats and transparent per-seat pricing make it easy to start.
  • Pro call intelligence records Zoom, Meet and Teams calls and fills fields from transcripts.
  • Developers get API access on every plan, plus webhooks, an App SDK and an MCP server.

Cons

  • The native integration catalog is smaller than HubSpot's or Salesforce's.
  • Mailbox sending caps make it unsuitable for high-volume outbound SDR teams.
  • Plus stops at 10 seats, so the 11th seat forces an upgrade to Pro.
  • AI features and workflows draw on credit pools that can run out.
  • Reviews say the mobile app has fewer features than the web version, and some report inconsistent support.

Not sold on either?

Frequently Asked Questions

Attio scores higher on our AI Software criteria: 6.9/10 against 5.9/10 for 4Degrees. The largest gap is in Customization: 6/10 for 4Degrees and 9/10 for Attio.

Attio has a free plan; 4Degrees does not list one.

Attio is the better fit for small business: we rate it 8/10 for them, against 4/10 for 4Degrees.

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