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VWO Pricing

Every VWO plan with its monthly and annual price, what it costs for common team sizes, and a calculator to estimate your own monthly cost before you buy.

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Plans and prices

PlanMonthly billingAnnual billing (per month)Per user or flatUsersFree tier
EnterpriseContact salesContact sales—No limit listedNo
GrowthContact salesContact sales—No limit listedNo
ProContact salesContact sales—No limit listedNo

Prices last updated November 2026.

What each VWO plan includes

Enterprise

  • SSO and API access
  • Mutually exclusive groups
  • 5 workspaces and 5 domains
  • 24x7 support, 4 hour first response
  • Self-hosting, ROI dashboard, approval workflow
  • 3 months data retention, 1,000 saved recordings

Growth

  • Visual and code editors
  • 1 workspace and 1 domain
  • QA Assistant and SPA support
  • Multi-arm bandit and rollouts
  • Basic support, 24x5, 8 hour first response
  • Unlimited experiments, variations and metrics
  • 1 month behavior data retention, 100 saved recordings

Pro

  • 3 workspaces and 3 domains
  • Advanced targeting and reporting
  • 24x5 support, 6 hour first response
  • Guardrail metrics and SRM detection
  • Multivariate and cross-domain testing
  • 2 months data retention, 250 saved recordings

What VWO costs by team size

The plan that fits each team size, billed monthly, before add-ons and usage charges.

VWO Pricing Calculator

Estimate your team's real monthly and annual cost based on seats, billing cycle, and add-ons.

Billing cycle

Cost breakdown

Total monthly costFree
Per year on annual billingFree
Cost per userFree/mo

Estimated from the vendor's published prices, last updated November 2026. Actual costs may vary based on negotiated contracts. How we collect prices

Ready to try VWO?

Use this estimate to align with your team, then start a trial or subscription.

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Better value alternatives

See what similar tools would cost for the same team size.

VWO pricing FAQs

Pricing is custom. Quotes depend on monthly traffic, the products you choose, and the tier (Growth, Pro, or Enterprise). One reviewer saw about 665 USD per month billed annually for Growth at 100K MTU in May 2026.

No, VWO does not list a free plan, and its plans are priced on request.