Attio vs karmaCRM: Complete Comparison (2026)
An in-depth comparison of Attio and karmaCRM to help you choose the right tool for your business.
Last updated: November 2026
Attio
6.9/10
Attio is an AI-native CRM with a flexible custom data model, email and calendar sync, and workflows, aimed at startups and relationship-driven sales teams.
karmaCRM
4.8/10
karmaCRM is a simple, customizable cloud CRM for small businesses that need contacts, deals, tasks, email sync, and basic email campaigns.
Feature-by-Feature Comparison
| Feature | | K karmaCRM |
|---|---|---|
| Scores | ||
| Overall Rating | 6.9/10 | 4.8/10 |
| Analytics | 6/10 | 3/10 |
| Cost | 6/10 | 5/10 |
| Customization | 9/10 | 6/10 |
| Ease of Use | 8/10 | 5/10 |
| Integration | 6/10 | 5/10 |
| Scalability | 6/10 | 3/10 |
| Security | 7/10 | 3/10 |
| Support | 6/10 | 6/10 |
| Pricing | ||
| Free plan | Yes | No |
| Cheapest paid plan | €39/user/mo Plus | $28/user/mo Basic |
| Estimated cost for 10 users | €390/mo Plus | $550/mo Premium |
| Features | ||
| Collaboration | ||
| Contact Management | ||
| Integrations | ||
| Lead Management | ||
| Mobile Access | ||
| Opportunity Management | ||
| Sales Automation | ||
| Marketing Automation | Not listed | |
| Reporting & Analytics | Not listed | |
Attio vs karmaCRM cost by team size
| Team size | Attio | karmaCRM |
|---|---|---|
| 1 user | FreeFree | $55/moPremium |
| 5 users | €195/moPlus | $275/moPremium |
| 10 users | €390/moPlus | $550/moPremium |
| 25 users | €2,325/moPro | $1,375/moPremium |
| 50 users | €4,650/moPro | $2,750/moPremium |
The plan that fits each team size, billed monthly, before add-ons and usage charges. Each cost opens that tool's pricing calculator for the team size.
Which One Should You Choose?
Why choose Attio
- Has a free plan (karmaCRM does not)
- Higher Security score (7/10 vs 3/10)
- Higher Analytics score (6/10 vs 3/10)
- Better fit for mid-market (6/10 vs 3/10)
- Better fit for startups (9/10 vs 6/10)
KWhy choose karmaCRM
Our data shows no clear advantage over Attio.
Pros & Cons
Attio
Pros
- The custom objects and attributes let teams model non-standard processes such as fundraising or partnerships.
- Email and calendar sync builds and enriches contact and company records automatically.
- A Free plan for up to 3 seats and transparent per-seat pricing make it easy to start.
- Pro call intelligence records Zoom, Meet and Teams calls and fills fields from transcripts.
- Developers get API access on every plan, plus webhooks, an App SDK and an MCP server.
Cons
- The native integration catalog is smaller than HubSpot's or Salesforce's.
- Mailbox sending caps make it unsuitable for high-volume outbound SDR teams.
- Plus stops at 10 seats, so the 11th seat forces an upgrade to Pro.
- AI features and workflows draw on credit pools that can run out.
- Reviews say the mobile app has fewer features than the web version, and some report inconsistent support.
KkarmaCRM
Pros
- Every plan includes unlimited contacts, companies, and deals, so costs rise only with the number of users.
- Two-way sync with Gmail, Google Calendar, and Google Contacts suits teams that run on Google Workspace.
- Reviewers say users can customize fields, labels, tabs, and dashboard widgets.
- The 14-day trial includes Pro features and needs no credit card, and there is no long-term contract.
- Some reviewers say support replied quickly, including on weekends.
Cons
- Reviewers describe the interface as dated and cluttered, and navigation as confusing.
- Reviewers say the mobile app has limited features.
- Reviewers report file storage limits on the Basic and Pro plans.
- The vendor gives no refunds on cancellation or downgrade, and the pricing page shows only annual-billing prices.
- Independent reviews are few and mostly from 2016 to 2019, and the vendor publishes no security certifications.
Not sold on either?
Frequently Asked Questions
Attio scores higher on our CRM criteria: 6.9/10 against 4.8/10 for karmaCRM. The largest gap is in Security: 7/10 for Attio and 3/10 for karmaCRM.
Attio has a free plan; karmaCRM does not list one.
Attio is the better fit for mid-market: we rate it 6/10 for them, against 3/10 for karmaCRM.
