Act! vs Spotler CRM: Complete Comparison (2026)
An in-depth comparison of Act! and Spotler CRM to help you choose the right tool for your business.
Last updated: November 2026
Act!
5.4/10
Act! is a long-running CRM with contact management, sales pipelines and built-in marketing automation, sold to small and midsize businesses in cloud and Windows desktop editions.
Spotler CRM
6.6/10
Spotler CRM, formerly Really Simple Systems, is a UK-built cloud CRM for small and mid-sized B2B firms that combines sales pipeline, email marketing and case management.
Feature-by-Feature Comparison
| Feature | | S Spotler CRM |
|---|---|---|
| Scores | ||
| Overall Rating | 5.4/10 | 6.6/10 |
| Customization | 7/10 | 6/10 |
| Analytics | 4/10 | 6/10 |
| Integration | 5/10 | 5/10 |
| Support | 6/10 | 7/10 |
| Ease of Use | 5/10 | 8/10 |
| Security | 5/10 | 7/10 |
| Cost | 6/10 | 8/10 |
| Scalability | 4/10 | 5/10 |
| Pricing | ||
| Free plan | No | No |
| Cheapest paid plan | $30/user/mo Act! Premium Cloud | €12/user/mo Starter |
| Estimated cost for 10 users | $300/mo Act! Premium Cloud | €120/mo Starter |
| Features | ||
| Contact Management | ||
| Customer Support Management | ||
| Integrations | ||
| Lead Management | ||
| Marketing Automation | ||
| Opportunity Management | ||
| Reporting & Analytics | ||
| Sales Automation | ||
| Built-in Calling | Not listed | |
| Mobile Access | Not listed | |
Act! vs Spotler CRM cost by team size
| Team size | Act! | Spotler CRM |
|---|---|---|
| 1 user | $30/moAct! Premium Cloud | €12/moStarter |
| 5 users | $150/moAct! Premium Cloud | €60/moStarter |
| 10 users | $300/moAct! Premium Cloud | €120/moStarter |
| 25 users | $750/moAct! Premium Cloud | €300/moStarter |
| 50 users | $1,500/moAct! Premium Cloud | €600/moStarter |
The plan that fits each team size, billed monthly, before add-ons and usage charges. Each cost opens that tool's pricing calculator for the team size.
Which One Should You Choose?
Why choose Act!
- Higher Customization score (7/10 vs 6/10)
SWhy choose Spotler CRM
- Higher Ease of Use score (8/10 vs 5/10)
- Higher Analytics score (6/10 vs 4/10)
Pros & Cons
Act!
Pros
- Contact management is detailed and copes with large contact databases and big imports.
- A desktop and hybrid deployment allows offline work, which most cloud-only CRMs do not offer.
- Basic marketing automation is included in Premium, with drip campaigns, lead scoring and web visitor tracking.
- Fields and sales processes are highly customisable.
- Mobile apps for iOS and Android are included at no extra cost for Premium Cloud subscribers.
Cons
- Reviewers describe the interface as dated and dense, comparable to older Windows software.
- Pipeline and profit reporting is a recurring complaint, and the date-based pipeline can hide open deals.
- Users report freezing and slowness, especially with remote databases.
- There is no native Mac desktop app.
- Enhanced support and several capabilities cost extra on top of the per-user fee.
SSpotler CRM
Pros
- Reviewers repeatedly say non-technical staff can learn it quickly with little training.
- Per-user prices are low. Starter costs 12 euros per user per month.
- Sales, email marketing and SLA-based case management are all in one product on the Professional plan.
- It is GDPR-oriented, and Spotler lists ISO 27001 certification, which suits UK and EU buyers.
- It has been on the market since 2006 and is used by charities such as the British Red Cross.
Cons
- There is no native mobile app, so mobile access is through the browser only.
- Starter caps you at 1,000 company records, 1 GB of storage and 10 automations.
- Marketing email, VoIP integration and case management require the Professional plan, which has a 5-user minimum.
- The integration library is small, and reviewers have noted gaps such as QuickBooks.
- Several reviewers describe it as basic compared with HubSpot, Salesforce or Pipedrive.
Not sold on either?
Frequently Asked Questions
Spotler CRM scores higher on our CRM criteria: 6.6/10 against 5.4/10 for Act!. The largest gap is in Ease of Use: 5/10 for Act! and 8/10 for Spotler CRM.
No, neither Act! nor Spotler CRM lists a free plan.
